Rexam Personal Care's latest airless dispenser tube solutions – which feature the high-output LX 500 pump – offer customers in the body care arena an exciting and cost-efficient packaging alternative where optimal formula protection and premium aesthetics are critical.

Annual worldwide growth of airless packaging now tops 15 percent, according to Virginie Lemeunier, Product Manager – Lotion, Rexam Personal Care Division, and the newest formulations in the body care market segment demand enhanced protection, as well as high-output. "With the rapid transition to very sophisticated ingredients, our body care customers need dispensing systems that protect the formula, run on high-speed filling lines with existing machines, shorten supply chains, handle large dosages of viscous product - and have superior consumer appeal", she said. "With its aesthetic and ergonomic appeal, and 500µl dosage capacity, our LX 500 dispenser tube is a popular choice."

Consumers enjoy the feel of high-viscosity products, which offer great advantages but can be prone to discoloration and drying with old-generation packaging solutions. With the LX 500 dispenser tube, end-users enjoy 360-degree application, precise dosage and complete, waste-free, evacuation. With its large selection of decoration options, including offset, silk screening, hot stamping and more, the LX 500 dispenser tube looks great, delivers a high-end user experience and projects a prestige aura that helps build brands and promote retail turns.

The LX500 is a smooth and robust powerhouse that is well-matched to applications in the fast-growing body care sector. It is capable of handling tubes up to 250ml, making it an appealing choice for this sub-market, which is quickly adopting premium packaging in products from mass to prestige, as formulas evolve to provide enhanced protection.

Rexam offers customers three levels of protection for every formulation: monolayer, coextruded or laminated tubes.

"In body care, we see exponential demand for the true airless pump", said Lemeunier. "A perfect example is in the sun care segment, where consumers have embraced the need for advanced protection and are now happy to have their favorite products packed with dispenser tube solutions that offer a mess-free, easy, clean and ergonomically superior end-user experience.

"Rexam's global, one-stop supplier capability helps customers execute on their brand strategy", Lemeunier said. "That is why we anticipate continued worldwide selection of our airless LX 500 dispenser tube combination in mass, masstige and prestige body care – and facial care - product launches."

Rexam offers the largest range of dispenser tube solutions in the world.