Twist and the spray will appear" is breaking new ground with a totally new perfuming routine in the world of luxury fragrance. The solution provided by Rexam Beauty assembles a number of unique skills: the mechanism, metal forming, assembly, lacquering and trim. These unique combinations of capabilities have enabled the creation of the new routine, inspired from the traditions of lips colouringRexam Cosmetic Closures provides a complex solution for a new routine in fragrance application "Twist and the spray will appear" is breaking new ground with a totally new perfuming routine in the world of luxury fragrance. The solution provided by Rexam Beauty assembles a number of unique skills: the mechanism, metal forming, assembly, lacquering and trim.

These unique combinations of capabilities have enabled the creation of the new routine, inspired from the traditions of lips colouring. This solution is complex through the number of techniques that Rexam Beauty has had to harness to produce the whole product: metal forming of the tube, the design of the mechanism, injection, trim (lacquer on metal), hot marking and assembly. Rexam Beauty now masters these techniques.

Production facility is now adjusted and Rexam Cosmetic Closures can deliver a turnkey product. Rexam Beauty has shown that it has the ability to dedicate a multi-skilled team, taking on board the specific requirements, to serve this market need. Only present on the up-market products, this new application routine is here to grow to rapidly become a habit for perfumes. This complex packaging can also be adapted to refillable ranges.