When Wensleydale Creamery set about looking for a new packaging format to launch both its white and blue cheeses into the premium retail market, they turned to Smurfit Kappa Composites for advice on how to maximise consumer appeal.

Smurfit Kappa makes it easy for customers at easyFairs

Paper-based packaging manufacturer Smurfit Kappa will show a suite of tools to help customers make the right packaging choices at easyFairs Packaging Innovations at the NEC, 12th & 13th March 2008.