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Pfeiffer Beauty Division’s new brand image - September 2008 |
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Pfeiffer Beauty Division will unveil their new brand image this coming October at its booth during Luxe Pack Monaco, the luxury goods packaging exhibition. You’ll be thrilled by the Pfeiffer Beauty Division’s new brand image! |
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Contemporary, glamorous, dynamic, the new identity is an invitation to a world of beauty and will be applied to the entire brand’s media. A revisited branding that will help Pfeiffer Beauty Division build a stronger identity, provide unity, coherence and recognition in the cosmetics market. Based in Germany, Erich Pfeiffer’s company has for many years been one of the major suppliers of spray and dosage systems for the pharmaceutical and high-end cosmetics industries. |
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Today, the company is emphasizing its legitimacy as well as its own personality and is giving itself new ambitions. Pfeiffer Beauty Division is clearly setting out its brand territory and relevance through a visual identity full of sensuality. A new image that will take its values, culture and ambitions further. |
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