Produced by ERU Käsewerk Sangerhausen in Germany, Käsetöpfchen is a cheese-based spread available in three flavours: tomato, mushroom and salami. ERU Käsewerk Sangerhausen required a small, handy tub format for the product but was keen to enhance the pack’s appearance to ensure that it stands out on shelf.

RPC Bebo Plastik has supplied its Softline lid, which utilises the renowned Bebo Print all-over pre-printing technique to enable decoration to the very edge of the rim. With high-quality photographic reproduction and a vivid rim colour to distinguish each flavour, the PS lid ensures an eye-catching appearance at the point of sale.

The 125g tub is thermoformed in PP and decorated with dry-offset printing by RPC Tedeco- Gizeh Bouxwiller. “RPC’s solution has delivered an excellent combination of pack convenience and impressive brand image,” comments Maurits Sandberg, General Manager of ERU Käsewerk Sangerhausen.

Marc Rademacher, Key Account Manager at RPC Bebo Plastik agrees: ”The Käsetöpfchen range is a good example of RPC’s ability to offer a complete packaging solution that incorporates the specialist expertise of individual sites.”