 | CBL - Companhia Brasileira de Latas |
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Expanded steel can with a modern / ergonomic shape and lithography.
Nestlé needed to give a new shape to a new product: a chocolate powder with cappuccino flavor, named NESCAU® Cappuccino. To achieve young people, the new package should innovate and give the product a modern identity.The new package developed by CBL is an expanded steel can, with ergonomic shape and lithography (replacing the traditional paper label), increasing a better finishing for the package and a modern shape.
The new expanded steel can was such a success that Nestlé introduced this new package for other special and differentiated products, as NESCAU® Light
Besides that, NESCAU® Cappuccino has received 3 awards: ABRE de Design & Embalagem 2005, for Industry Packaging Design and Embanews 2005, for Food Packaging, both in Brazil; and The Cans of the Year Awards 2005 – Gold for Food Cans, Three Piece.
Materials & Dimensions (Size of finished product including capacity. Type / grade / thickness of material. Include any special treatments (e.g. anodised, coated) and any Health & Safety issues.
Material: steel
Specific Features (Closures, convenience features, sleeving…)
Peel off Ø73mm
Finishes (How many colours and what processes were used – including embossing and special effects)
5 colour printing