| Alcan Packaging Beauty |
Cartier called on the Surlyn conversion and gluing expertise of Alcan Packaging beauty’s Challes plant to create the caps for its new fragrance for women, “Délices de Cartier.”Each cap is a highly transparent, pure flower sculpted in plastic.
The 30ml, 50ml and 100ml Eau de Toilette bottles are capped with a clear Surlyn flower adorned by a cherry-colored PS stone. The 30ml Eau de Parfum features a cherry-colored Surlyn flower capped off with a central transparent PS stone.
Each stone is delicately placed in the flower’s heart by automation. A Zamac ring engraved with the “Délices de Cartier” logo adorns the cap’s base. Both ring and stone are glued to the flower in a single operation – a real technical achievement!
For the 5ml sample version, the flower and ring are molded in a single crystal PCT part. The stone’s cherry color is obtained via red pad-printing. The cap’s bottom is made of PP. In order to replicate the Zamac ring engraved on the other models, black “Délices de Cartier” silk-screening follows silver hot-stamping. The 2 parts are then snapped together.
Alcan Packaging Beauty achieved USD 900 million in sales in 2005 through 33 production sites in 13 countries. Its manufacturing and marketing network covers Europe, Asia and the Americas to guarantee every customer the same standard of excellence in terms of technical know-how, reliability and responsiveness, flow management and product and process innovation.