The four varieties of yoghurt drink – Cherry and Vanilla, Orange, Apple and Mango, and Strawberry - are being launched under Molkerei Gropper’s Cremoso brand in Germany, Italy, France, Slovakia, Czech Republic and the Netherlands and, as a result, multi-language product information is required.

Shrink sleeves provide complete coverage of the bottles, allowing enough space for all the languages on the rear of the packs without compromising their overall decorative impact. Equally important, by combining the languages in a single sleeve, origination costs have been kept to a minimum.

Printed in nine colours on steam grade PVC, the eye-catching sleeves from Decorative Sleeves feature high quality illustrations of the different fruits. An individual colour flash to highlight the product’s low fat content further differentiates the four flavours.

The bottles are being filled on a new Krones line, which incorporates a Sleevematic machine, and is capable of simultaneously filling and sleeving all four variants to maximise production efficiencies.

Molkerei Gropper is also a leading contract filler and packer for the dairy industry and Decorative Sleeves is an existing supplier for a number of other products.

“The sleeves for our Cremoso yoghurt drink range enhance brand image and maximise shelf standout while also enabling all necessary product information to be included,” comments Dietmar Schulte, Molkerei Gropper’s marketing manager.

“We have an excellent working relationship with Decorative Sleeves and these new sleeves continue the high quality standards we have come to expect from the company.”