The innovative, vertical form fill seal, Amcor PushPop pack (Pat.App.2421013) has a novel easy-open system and is ideal for a wide range of products consumed directly from the pack. The easy-open system is created during AF conversion and allows the consumer to ‘push and pop’ the pack open through the centre of the topside gusset. The bowl shaped freestanding pack this creates has a convenient wide opening, which gives full accessibility to the product inside. The pack is ideal for single use, or for re-close with the application of a pressure sensitive adhesive coated label.

The ‘Temptations’ packs are made by Amcor Flexibles in the UK. The packs have been printed flexographically by AF Evesham and laminated at AF S&R, using PE supplied by AF Extrusion. Application of the ‘Fancy Slit’ easy-open system was also carried out at AF S&R, assisted by Amcor Flexibles’ UK Development Team.

The stackable and stand-up Amcor PushPop offers excellent on-shelf product differentiation and the entire surface can be printed, including the top and bottom of the pack. Gas tight and gas flushable material solutions are also available. The Amcor PushPop pack can be run on any VFFS packing machine with 4-side seal facility.