Albéa, the world leader in mascara, presents Albéa Tips Studio, bringing together all the group's expertise in applicators, from fibre or plastic mascara brushes to lip gloss and eyeliners.

With the opening of the new Bottanuco unit in Italy, Albéa's global expertise centre has been further enhanced with a development and testing facility. Applicators are manufactured at the company's regional platforms - in Italy for Europe, USA and Mexico for the Americas, and China for Asia – where there are integrated decoration, metallizing, assembly and even moulding capacities.

This year at Luxe Pack Monaco, Albéa presented its latest, highly fashionable, family of plastic mascara brushes.

Fresh from the catwalk, the Dolly, Sensual and Star brushes all deliver specific make up effects:

• Dolly delivers Volume and Definition whereby reservoir zones provide for quick, uniform loading, while a sphere-tipped design makes it easy to comb hard-to-to reach areas just as evenly.

• Sensual gives Extreme Curl and Length thanks to its convex shape that works as a reservoir and its ergonomic design that curls the whole line of lashes in a single movement.

• Star creates a Panoramic Look thanks to a bristle design that is unique in terms of both shape and layout. The lashes are loaded and fanned out for a guaranteed "Wow!" factor.

All three brushes are assembled in the New Orleans bottle with gunmetal metallizing and chic, matt transparent silk screened graphics.

Lash Mania brushes are all patented and are manufactured at the Albéa global centre of excellence for applicators in Bottanuco, Italy.

The most innovative applicators come to life at Albéa Tips Studio. Behind every make-up effect there's an Albéa applicator.