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Albéa features on French national television

Europe, France, Switzerland, France, Beauty, Personal Care, Cosmetics, Make Up, Lips

Albéa has been broadcast on French national television this month! As worldwide leader in cosmetic packaging, Albéa presented innovative concepts on the national French TV news magazine "France 2 JT 20h" to illustrate the dynamism of the industry and the importance of packaging in buying decisions.
The sequence showcases Albéa's innovative Lip Kiss concept, a playful packaging for lip balm and lip tint formulas. In Lip Kiss, Albéa has created an original pack which meets the needs of all young active women for instant make-up, on the go in a fun and user-friendly solution.

Lip Kiss is very easy to use, colouring the upper and lower lips at the same time, and is a convenient one-handed system so whether the other hand is using the phone, tidying the hair, or applying other make-up, Lip Kiss couldn't be easier to open and apply.

Albéa starts at 3:27 in the video!

See also

Albéa presents its IOB kickstarter: The Onyx + make-up box

Albéa presents its IOB kickstarter: The Onyx + make-up box

Albéa presents its innovative and collaborative offer "IOB Kickstarter", resulting from its Internet of Beauty (IOB) program, which helps brands to digitalize their products and interact with their communities. Developed in collective intelligence with CMSmartconnect - a start-up in consumer purchasing experience and marketing data collection / analysis; the "IOB Kickstarter" offer is available for beauty brands that want to instantly interact with their consumers through packaging linked to their digital adapted content.

  • Company News
  • English
  • Modified 11 Mar 2016
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