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    Albéa Lipstick & Co: on trend with its latest lipstick and lip pen innovations

    • Albéa

    The Albéa Lipstick & Co experts have developed lipstick and lip pencil packaging and mechanisms to accompany brands in the Lip Art trend. With its increasingly sophisticated lipstick formulations, high-coverage textures for a long-lasting finish and vibrant colours thanks to ultra-intense pigments.

    For opaque, long-lasting formulations, the Albéa Lipstick & Co experts have developed Maestro, the perfect unguided high-tech mechanism.

    Maestro is an unguided lipstick mechanism (Ø 12.7mm) that is free from POM, in accordance with REACH regulations. This PP-free packaging is compatible with a large range of formulations, particularly isododecane and isohexadecane-based formulations. With its patented 'flex-tab' technology for controlled, constant use, Maestro feels natural and comfortable to use. The mechanism also includes a one-twist opening system that makes it quicker and easier to refill.

    Maestro comes with Albéa's elegant standard packaging for the LS164 lipstick, but can be used with any specific packaging. It is manufactured and assembled in France at our plant in Plouhinec, Brittany.

    For creamier, more comforting formulations, Albéa presents Parisian Kiss, its new standard packaging featuring the Baystick lipstick mechanism.

    The guided Baystick mechanism (Ø 11.3 mm) has been specially designed for soft, creamy formulations. It ensures the bullet remains intact throughout the lipstick's life. It also gives a greater application surface than traditional mechanisms, for more comfortable use.

    Parisian Kiss' hermetic packaging protects the formulation. It is now available in a metallized plastic (ABS) or all-metal (aluminium) version.

    For very liquid formulations such as lip stains and foundations, Albéa is launching a Twist Pen Cushion, a pen with a very soft sponge tip.

    Designed for any lip, eye or face application, the Twist Pen Cushion is easy to use. You can control how much you want to use by simply twisting the pen. Applied to the desired zone, the sponge reproduces the effect of applying with fingers, but is more hygienic. The sponge can be coloured and the tip can be in silicone or a brush, giving you more options.

    The Maestro, Twist Pen Cushion and Parisian Kiss Family innovations come from Lipstick & Co, the Albéa expertise platform dedicated to lipsticks, lip balms, lip pencils and face sticks. Lipstick & Co offers clients technical expertise, industrial know-how and creativity in terms of innovative standard solutions and personalised packaging. Spread around the world, our industrial plants ensure fast, reliable development of new products and can take care of international launches.

    To find out what else is new at Albéa Lipstick & Co, head to the Cosmoprof Bologne 2017 (stand A9 Hall 15A).

    See also

    Albéa, Origins, The Estée Lauder Companies and SABIC partner in breakthrough recyclable tube packaging

    As a pioneer in the development of sustainable packaging for beauty brands, Albéa will leverage its expertise in the use of advanced recycled resins to provide Origins with a high-performing tube composed of a certified polymer resin manufactured by SABIC’s revolutionary, certified circular polyethylene and polypropylene advanced recycling technology. Albéa, Origins, The Estée Lauder Companies (ELC), and SABIC have announced their strategic partnership to bring an advanced recycled tube package to market in 2021.

    Albéa Travel Designer launches “Travel&StaySafe”, a unique and customizable travel kit as an answer to the sanitary crisis

    The sanitary crisis is inciting the travel industry to adapt and re-invent itself. In this exceptional context, Albéa Travel Designer innovates and proposes “Travel&StaySafe”, a unique and customizable travel kit including mask, hydro-alcoholic gel, gloves etc. This new offer is proposed to airlines, but also to railways, shipping companies and private transport companies.

    Decor & Development 4.0: Speed, reliability, and flexibility for new Tube developments

    In a market with shorter lead-times and smaller order sizes, digital technology is obviously part of the solution – from digital printing to collaborative platforms via data sharing in real-time. Together with our partner and global specialist of the industrial graphic chain Esko, we have developed pre-press tools for digital printing, as well as a collaborative platform to manage projects within our industrial facilities, across sites, and directly with our customers or their design agencies.

    • Andrea Benito
    • Product Info
    • English
    • Created 15 Mar 2017
    • Modified 22 Mar 2017
    • Hits 2777