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Albéa, Cosmoway and influencer Agnė Jagelavičiūtė launch responsible handcream tube

  • Albéa
Beauty, Personal Care, Personal Care, Hand Care, Primary Packaging, Tubes, Tubes - Flexible (Extruded), Tubes - Plastic, Active, Smart Packaging, Sustainable Packaging, Recyclable Packaging, Plastic, Plastic - HDPE, PEHD

Lithuanian influencer Agnė Jagelavičiūtė stands for strong women and nature. That’s why she has teamed with cosmetics company Cosmoway and Albéa for her first hand cream launch.

Agne’s handcream is packed in an Albéa Greenleaf tube – a tube that is recognized by the Association of Plastic Recyclers (US) and RecyClass (Europe) as recyclable within the existing and effective HDPE bottle recycling stream.

The motto on the tube is “Mergina is Parako” meaning “Gunpowder Girl” – this claim is reflected in the red and black design and the cream smells of oak and bourbon.

Today there can be no innovative packaging without responsibility. And there can be no responsible packaging without a sense of purpose – as Agnė Jagelavičiūtė, Cosmoway and Albéa demonstrate every day.

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  • Brand Launch
  • English
  • Modified 10 Mar 2020
  • Hits 281