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Several customers approached CCC to produce a stackable case less dairy square that would integrate with a tray system, as they found it to be well-suited to their stores’ needs.
CCC’s Dura-Lite® dairy gallon was designed to have a greater top load strength despite having less gram weight than traditional packaging. CCC’s Studio PKGTM began work on a Dura-Lite® caseless option, hoping to further improve top load strength to achieve our customer's desired performance and aesthetic requirements. Studio PKGTM also worked with tray makers to design the bottles to fit their tray systems.
Collaborating with our customers and tray makers resulted in a highly stackable caseless system that not only performed well but provided better shelf appeal and an easier customer interaction in stores.
Dura-Lite family of bottles
Customers have become so accustomed to the dairy square, a versatile bottle used for both dairy and water packaging, because it hasn’t changed much in the past 20 years. CCC’s innovative designers at Studio PKG took it upon themselves to challenge the status quo and have developed the Dura-Lite family of bottles.
- Marco Borruso
- Company News
- Created 30 Apr 2019
- Modified 07 May 2019
- Hits 329