RPC's new jar makes an impression on-shelf

  • Berry CPI
  • Europe

  • Italy

  • Beauty, Personal Care

  • Cosmetics

  • Luxury

  • Primary Packaging

  • Jars, Pots

  • Plastic

  • Plastic - PP

  • Plastic - SAN

  • Packaging Decoration

  • Hot Stamping

Leading Italian cosmetic company ESI SpA has selected the Empress thick-walled crème jar from RPC Bramlage for its Aloedermal anti-ageing cream.

The new jar combines a luxury image with the practical lightweight and shatterproof advantages of plastic to deliver a user-friendly pack solution that at the same time reflects the premium nature of the product it contains.

The injection-moulded jar features an inner layer in blue polypropylene and a transparent outer layer in SAN. This double-wall design helps to maximise the jar's quality positioning and on-shelf impact.

Advanced decoration techniques incorporating a matt varnish finish combined with hot stamping in silver further enhance the pack’s consumer appeal.

  • Frank Robledano Espín
  • Product Info
  • English
  • Created 21 Apr 2015
  • Modified 04 Sep 2015
  • Hits 2861