Webpackaging logo

Berry Announces New, Global Centre of Excellence and Circular Innovation Hub in Barcelona, Spain

  • Berry Global
Europe, Iberia, Spain, Active, Smart Packaging, Sustainable Packaging, Recycling, Product Development Services

Berry Global, a leader in the design and production of innovative, sustainable packaging solutions, will begin developing its International Centre of Excellence and Circular Innovation Hub in Barcelona, Spain as early as third quarter 2023. Leveraging the company’s unmatched global capabilities, sustainability leadership, and deep innovation expertise, the new, centrally located centre of excellence will:

  • Give international customers and partners access to a new generation of circular products and industry leading research and development experts;
  • Create a collaborative space for innovative product design tailored to customers’ unique sustainability goals; and
  • Generate new job opportunities and support Berry’s global diversity and inclusion strategy by employing talent from across Barcelona, one of Europe’s most culturally diverse cities.

“The ability to access innovative, sustainable packaging solutions is more important than ever as our customers across the globe strive to shift to a circular, net-zero economy,” said Jean-Marc Galvez, President of Consumer Packaging International. "By creating a focused, educational, and collaborative space to push the limits of circular innovation, our new centre in one of the most dynamic regions across Europe in Catalonia, Spain will help customers meet their ambitious sustainability goals while expanding Berry’s talented and diverse workforce.”

Berry’s new centre will support the development of innovative, Bmore Circular Solutions that advance a pathway to circularity by increasing the use of recycled content, minimizing waste, and improving recyclability. The centre will also facilitate new project work supporting circularity with customer collaborations. Including an interactive learning space, visitors will be able to view Berry’s latest sustainable products and discover advances in resin material science, manufacturing, and design for reuse and recyclability.

Strategically placed in one of Europe’s most culturally diverse and innovative cities, the new centre will be the new workspace for over fifty team members from across Barcelona with the intention to increase its staffing according to business needs and customer collaboration. This will support Berry’s commitment to building and maintaining a high-performing, talented, and diverse workforce that is reflective of its communities.

The centre will also serve as a hub for international collaboration due to its close proximity to Barcelona’s international airport, which is a centralized travel location for Berry’s European customers and home to several U.S. airport hubs.

See also

Spotlight: Customer Collaboration is Key to Bringing Circular Solutions to Market Faster

Berry Global partnered with Mitsubishi Gas Chemical Company, Inc. to improve the recyclability of food packaging with MXD6, a high-performance barrier solution for extruded articles, such as thermoformed items and extruded plastic tubes and bottles. The MXD6 barrier is recyclable up to 12% and received Critical Guidance recognition from the Association of Plastics Recyclers (APR), validating its compatibility with the Polypropylene (PP) recycling stream. Using MXD6 helps eliminate the performance and compatibility limitations of Ethylene Vinyl Alcohol (EVOH), including limited recyclability and reprocessing issues that cause degradation and contamination, and offers an alternative during material shortages.

2023 Sustainability Report Shows How Berry Global is Delivering on its Impact 2025 Strategy

Global packaging leader Berry Global Group, Inc. released its 2023 Sustainability Report, providing a clear picture of the company’s progress towards its ambitious environmental sustainability, social impact, and corporate governance commitments. The report highlights how Berry is collaborating across the value chain to advance its Impact 2025 strategy, celebrating record achievements like receiving an “A” rating from MSCI, and reaching its short-term Scope 1 and 2 science-based greenhouse gas (GHG) emissions reduction target two years ahead of schedule.

Berry Global Unveils New Circular Stretch Film Innovation and Training Center in Tulsa, Oklahoma

Berry Global recently opened the doors to its “Circular Innovation and Training Center” in Tulsa, Oklahoma. The new 12,000 square foot center will accelerate the development of highly innovative products driven by superior materials science and engineering, foster a collaborative space for training, and incubate cutting-edge stretch film projects that help keep materials in use and out of the environment.

Berry's PneumoHaler Enables Better Patient Adherence and Speed-to-Market

Berry Global Healthcare has launched the PneumoHaler, a new lightweight, breath-actuated, multi-dose inhaler with a dose indicator for the effective management of asthma and chronic obstructive pulmonary disease (COPD). Designed to provide a ready-to-use solution for new inhalation treatments, the PneumoHaler eliminates the need for pharmaceutical companies to develop their own platforms, enabling the delivery of faster-to-market solutions.

Berry Unites its High-Performance Lamination Films Under its Entour Film Brand

Berry Global is uniting its global range of high-performance polyethylene lamination films under its Entour™ film brand, bringing together the company's wider portfolio. The move involves renaming the company's European ‘FormiForLAM’ product to Entour™ films. This not only simplifies the product line-up but also ensures that customers receive a consistent experience when choosing from Berry’s wide range of lamination films.

  • Company News
  • English
  • Modified 21 Apr 2023
  • Hits 530