As always at the MakeUp in NewYork shows, an amazing conference program awaits you on the fringe of the show itself. With 18 conferences held by 23 speakers, all the "hot" subjects of the moment will be covered and explained to you in great detail!

Don't forget to pre-register to attend this amazing event!

MakeUp in NewYork 2018 Program

Day 1: Wednesday September 12th, 2018

9:30 am - 9:40 am: "Morning Sessions Welcome"
by Benny Calderone, CIBS President

9:45 am -10:30 am: "Beauty Trends 2019"
Key Note speaker : Sarah Jindal, Senior Global Analyst, Innovation and Insights – Beauty and Personal Care at MINTEL

10:45 am – 11:45 am: "Indie Brands Move the Needle"
Roundtable moderated by Karen Young, The Young Group, with the participation Christine Campbell, Head of Product Development at Free People, Randa Fahmy, Founder of Makeupamerica!, and other selected Indie Brands.

12:00 pm – 12:45 pm: "How J-Beauty recent staging highlights the identities of Asia"
Conference byFlorence Bernardin, Founder & CEO of Information & Inspiration

1:30 pm – 2:00 pm: "Beauty News" Conference on Beauty Trends
by Jessica Matlin, Harper's Bazaar beauty editor.

2:15 pm – 3:00 pm: "Legacy Brands staying current!" Conference
by Verane de Marffy, Senior VP YSL Beauté

3:15 pm – 4:00 pm: "What's new in Full Service/Formulation?" 
Round table moderated by Karen Young, The Young Group and Charles-Emmanuel Gounod, Beautyworld Connexions with Full Service or formulation suppliers such as: Bonnie Beer, Chief Innovation Officer for KDC/ONE Companies, Florence Lefeuvre, VP Group Sales, Marketing & Communication at Alkos Group and Judy Zegarelli, Founder/Creative Director at Cosmetic. Group USA.

4:15 pm – 5:00 pm: "FIT Fashion & Beauty program's 30 year and Master's 15 year anniversaries" 
Round table moderated by Virginia Bonofiglio, Associate Chairperson - Cosmetics and Fragrance Marketing at the Fashion Institute of Technology, assisted by Charles-Emmanuel Gounod, Beautyworld Connexions.

Day 2: Thursday September 13th, 2018

9:45 am -10:30 am: "What's up in the development of new products; an innovative proposal from Italy to speed up time to market"
Presentation by Marica Sottile, Marketing Manager of CMI Advanced and Federico Mocchetti, Key Executive of Nastritex Lab.

10:45 am – 11:30 am: "COLOR WAVE by BEAUTYSTREAMS: Anticipating Color Trends for North America"
Conference by Michael Nolte, Creative Director at Beautystreams.

11:45 pm – 12:30 pm: "Surviving and Thriving as an Indie Brand"
Alicia Yoon, founder of Peach & Lily will share her story on the highs and lows of being an indie brand in a fast moving, highly competitive market.

1:30 pm – 2:15 pm: "Coloring the Zeitgeist - How Trends in Color Reflect the Culture"
Conference by Laurie Pressman, Vice-President Pantone Color Institute at Pantone.

2:30 pm – 3:15 pm: "What's up in Skincare; new ingredients, new benefits, new claims?"
Color cosmetics with skin care benefits: a general introduction" by Giorgio Dell'Acqua, Director - Dellacqua Consulting & Chair of the NYSCC Scientific Advisory Committee followed by 
• Enhanced performance and skin feel in makeup formulations with a novel wear-resistant, anti-pollution, film former" by Hani Fares, Senior Director – Ashland, Inc. 
• When makeup takes care of your skin: natural ingredients with benefits in color cosmetics and skin care" by Noreza Papin, Area Manager – Laboratoire Expanscience 
• Beauty armor: using make up to pollution-proof skin" by Toussaint Jordan, Technical Marketing Leader – Gattefossé.

3:30 pm – 4:00 pm: "Millenials FavorITes Awards" 
Madison Donaldson, President of the FIT Cosmetic & Fragrances Marketing Association will present awards, attributed by FIT students, to 3 of the most innovative products taken from the 2018 MakeUp in NewYork's Innovation Tree. Awards kindly designed and provided by World Wide Packaging.