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Easyfairs announces array of features for London’s biggest packaging event

  • Packaging Innovations, Empack and Label&Print 2018
Europe, Beauty, Eating, Drinking, Health, Consumer Durables, Luxury, Product Development Services, Shows, Associations, Media, General Business Services

Packaging Innovations and Luxury Packaging London returns to Olympia on 14 & 15 September 2016, with more show content than ever before. The two-day, free-to-attend, show will be offering content rich seminars, interactive features and debates, and invaluable advice from some of the world’s biggest brands.

New for 2016

The Dieline Conference, the first ever to appear outside the US, will deliver a series of sessions from both leading and emerging brands, as well as packaging suppliers and design agencies, to discuss the challenges and opportunities that arise when designing a brand. So, if you want to ensure your packaging design really stands out, make sure you pre-book for this free-to-attend conference programme.

Running alongside the conference will be the gallery of The Dieline Awards’ winners, showcasing the best package design from across the globe. A selection of the award winners will also be invited to present case studies as part of the conference content.

Show favourites returning

Three seminar theatres will run throughout the two days, including and opening keynote presentation from Mark Pawsey MP and Chair of the All Party Parliamentary Packaging Group and big names such as Harrods and Britvic. These high-level Learnshops will span the entire packaging chain and are carefully selected to provide inspiration and practical guidance on all packaging, print and design issues.

Stefan Casey, Business Innovation Manager at the Retail Institute, will be chairing the interactive Great Innovation Debate, which will offer an open format to discuss ‘What is innovation?’. Prior to the debate people can scribble their ideas and brainstorm what they think ‘innovation’ really is, where we can find it, how we can drive it on the Innovation Wall.

This year’s theme for The Drinks Symposium is 'Winning at the POP', and will focus on the consumer facing aspects of your drinks packaging. Top level speakers, including Bacardi International and Daemon & Genius, will be on hand to lend their expertise, so you will be able to make your product jump off the shelf.
The Beauty Symposium, will be ‘high-lining’ beauty experts to discuss, inspire and inform giving you the tools and knowledge to innovate your packaging and build a successful beauty business.

The Starpack Industry Awards scheme, now in its 58th year and one of the UK's premier annual awards schemes, will be taking place on both days for the first time in the Keynote Theatre between 12:00 – 13:30; these annual awards recognise innovation in packaging design and technology.

Visitors can also get one-to-one personalised advice on any aspect of their packaging from expert professionals at the Packaging Consultancy Clinic. Plus, 170 exhibitors will be showcasing the latest in luxury, branded and inspirational packaging. Finally, there will be a drinks reception for all those visiting the show, held on day one, providing an opportunity to network with colleagues, new contacts, and exhibitors.

See also

Packaging affects the senses!

Packaging affects the senses!

It’s official, when it comes to packaging, we have lost our senses. New research suggests that our sense of taste, smell and even feel is directly affected by the packaging a product comes in. In a unique trial, otherwise identical products were rated 35% better overall, simply due to the packaging they were associated with. For instance, perfume was thought to smell 60% nicer and wine tasted 53% better and consumers thought a t-shirt felt 10% more superior, simply if it came in a higher quality pack. The impact of the packaging over senses was so high that people were prepared to pay, on average, nearly three times the price for identical products.

Show stopping features announced for Londons most exclusive packaging event

Show stopping features announced for London's most exclusive packaging event

New initiatives and a revamped seminar format will be launched at Packaging Innovations and Luxury Packaging London 2017, which returns to Olympia on 13 & 14 September. The new developments will offer focused seminar sessions for food, drinks, beauty and luxury packaging, as well as a new theatre dedicated to Packaging Design. These will run alongside a series of established show favourites, all offering a powerful and educational programme of interactive features and invaluable advice for the senior decision makers and buyers in attendance.

Packaging Innovations and Luxury Packaging London 2016 to host Starpack awards

Packaging Innovations and Luxury Packaging London 2016 to host Starpack awards

For the first time, The Starpack Awards will be hosted at Packaging Innovations and Luxury Packaging London 2016. The UK's premier annual awards scheme now in its 58th year, will take place on day two of the show, 15th September, in the Keynote Theatre, between 1pm and 3pm. The objective of the Starpack Awards Scheme is to identify innovation in packaging design and technology, recognising invention, environmental impact and functionality, and products entered into the Awards must show innovation in design, construction, manufacturing and materials technology, in order to be considered.

Londons only packaging show announces September seminar programme

London's only packaging show announces September seminar programme

Britvic, Harrods and Young's Seafood are just some of the major names who will take to the stage as part of Packaging Innovations and Luxury Packaging London's seminar programme, taking place on 14 & 15 September 2016, at London's Olympia. The free-to-attend seminar programme will run across three theatres throughout the two days and in addition to the full seminar programme, the 2016 show boasts a packed exhibition hall full of over 170 leading international suppliers.

Easyfairs announces exclusive global event partnership with The Dieline

Easyfairs announces exclusive global event partnership with The Dieline

Easyfairs Ltd has announced an exclusive partnership with The Dieline, the leading global resource for packaging designers, to deliver high-level content to its Packaging Innovations exhibitions. The scope will include an inspirational conference, as well as a curation of The Dieline Awards winners. The Dieline is a unique dedicated platform for the package design industry and its practitioners and enthusiasts. Its purpose is to define and promote the world's best package design.

  • Company News
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  • Modified 08 JUL 2016
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