What does it take to differentiate a product? According to Stafanie Yang at PKP, it has to do with selecting your company's specific working criteria and sticking to them. In PKP's case, the focus is always on producing high quality dispensing that undergoes exacting quality control processes.
What is your position, Stefanie, and what does it entail?
I’m the Assistant Manager of the Sales Division at PKP, I manage international sales and marketing activities. The goal of my department is to explore global opportunities and target specific brands or sectors where we want to foster growth.
PKP manufactures proprietary spring accessories and has an advanced tooling management system - what do you actually produce?
We focus on selling and manufacturing plastic trigger sprayers and dispensing pumps, particularly spray pumps for industrial usage and consumer household products. We insist on 100% control of our quality management. We need to be able to foresee and prevent any possible changes that might cause product defects. That’s why we have our own spring production facility and a tooling management system, as you mentioned. We've been around for about 40 years and in that time we've built up a portfolio we're quite proud of, based on professional experience, mature know-how, and an excellent engineering team. We provide best the possible solutions to brands in order to help them create better product value. If a piece of packaging works, people don't notice. It's like a door - you just use it and you forget it's there until it jams and you can't use it. We create dispensing solutions that work, over and over, and are never an impediment to the consumer. Hence, the consumer always enjoys a positive experience and that sets the scene for a repurchase. Companies and consumers lose fidelity if they encounter obstacles, so we go out of our way to remove them. Everything in our catalogue is manufactured by us in Taiwan, we don't distribute. That way, we retain control over the quality of our products.
Where does PKP operate?
We're located in Nantou City, the only city in Taiwan that doesn’t have a coastline. I and my team work internationally, usually in Europe and North America. We have an excellent reputation in the Asian region and what we're trying to do is spread out by introducing our packaging dispensers to food companies abroad. At the moment, that means that we focus on the European and North American markets, we have a very wide range of customers in numerous countries worldwide. Based on a company’s needs, we can provide professional trigger sprayers, mist sprayers, and dispensing pumps for all kinds of packaging. Consequently, we work with companies in various sectors including those that work in food, toiletries, gardening, hardware, chemicals - almost everything consumers and institutions use on a daily basis.
What changes has your firm undergone over the last decade?
Many! We've grown a lot over the last decade. We became more outward-looking then and the time and effort we've invested in expansion are really paying off. We knew that we would have to keep up with demand, so in 2012 we built new facilities in order to fulfil increasing production requirements. in 2014, we added a specialized production and quality control management system for food-safe packaging production. Everything is going very well. At the moment, we are focusing on promoting our dispensing pumps to food brands, mostly for sauces used in professional kitchens, fast food restaurants, cafeterias, etc.
What challenges does your firm currently face? How do you plan to surmount them?
At PKP, we do things very carefully and thoughtfully, this has kept us going strong for 40 years and we are still growing. When we see a challenge, we don’t consider it a threat we see it as an opportunity for to try something new, to evolve, to change. We have a lot of different and advanced management systems in our company in order to provide better solutions. At the moment, we're in a bit of a crisis lull, we don’t have any major challenges we're facing at the moment, but we believe that we always have to try new things and improve, without fear and without compromising our integrity or adherence to high levels of quality. We work with a lot of brands, like Dunkin Donuts, Monin, Giffard, Melaleuca, Ecolab, Cosway, and many more. One of the primary reasons they work with us is our attention to detail and our ability to provide dispensing that's consistently smooth, fluid, and error-free.
How is digital marketing integrated into your expansion plans?
We have been working online for some time, but we updated our web site back in 2013, and we have successfully used it as the basis for our online efforts. We look forward to getting to know more international buyers from all over the world via the Webpackaging community and we do a lot more on social sites. We're particularly interested in developing relationships with Eastern Europe countries, that's at the top of our priority queue. In general, digital marketing requires a lot of care and attention, so we're trying to incorporate the digital environment into our corporate culture. Thus far, doing so has helped us open up new markets and make contact with firms we would have not had access to previously.
The best sprayer options for automobile cleaning products
If a product's packaging doesn't live up to the expectation of the final user, then further sales opportunities are lost. For the unique requirements of the automotive market, PKP highlights the features of its industrial sprayers with adjustable nozzle spray features.
Food grade pumps offer easy dispensing
In the food industry, pump dispensers are ideal for portioning out liquid foods and sauces. PKP's food pump dispensers have been specially designed and manufactured in food grade PP, for consistently effortless dispensing of liquid foods in kitchens and customer self-service areas.
PKP achieves fine mist dispensing with its DPSF Ferrule Spray Pump
PKP’s impressive level of quality management is what characterises the packaging company, and the supplier’s DPSF Ferrule Spray Pump functions to corroborate this view. Lending itself to the packaging of hair care products and air fresheners, the DPSF spray pump is bound to quickly become a family favourite.
PKP meets the requirements of industrial companies with the TS-023 Trigger Sprayer
PKP’s portfolio of sprayers undergoes a process of continuous expansion, and the TS-023 Trigger Sprayer is one of the latest packaging pieces to be launched. The sprayer joins a long list of products suited to the chemical and industrial market, and the model is particularly notable for its robust form.
PKP promises perfect performance with its TDP-M pump
Having achieved ISO 9001:2015 certification, PKP is well-respected for manufacturing products of quality, and the supplier has built up a portfolio of pumps on which brands can depend. The 3.5cc TDP-M Pump is just one of PKP’s packaging products which deserves a mention, illustrating the ability of the company to meet the demands of even the most discerning customer.
PKP's FFT-080 foaming trigger sprayer
Foaming trigger sprayers have increased in popularity for the consumer market. Offering comfortable, one-handed use, PKP's FFT-080 foaming trigger sprayer is a popular choice for products that require easy application. Available in a choice of neck threads, this trigger is ideal for use in various applications.
The benefits of quality management for PKP and its customers
Working efficiently is a proven cost-effective business strategy for companies to reduce costs, and as an additional benefit the efficiency has a proactive effect on the company, enhancing customer satisfaction through a competent business approach. PKP works "to provide best the possible solutions to brands in order to help them create better product value". This is clearly backed up by the company's renewed ISO 9001 QMS certification and other credentials.
Cross-platform pumps are all the rage, according to PKP
PKP has produced a line of cross-platform dispensers that meet or exceed regulations in order to satisfy the requirements of all sorts of firms in the food, beauty, pharma, household, and industrial spaces. The dispensers are heavy-duty pumps that are equally at home in kitchens, bathrooms, professional eateries, broom-closets, and more.
PKP releases new food dispensers, updates clean room and certifications
PKP has been fully certified under HACCP and ISO 22000 certifications since 2014. Both have ensured a level of quality in process and production that customers have come to respect. The company has updated its clean room facilities in line with both in order to provide a number of improved services targeted toward the food sector.
PKP achieves ISO 14001:2004 certification
PKP's commitment to providing the best solutions possible has always been shown throughout the company's history in its development of high quality and innovative dispensing solutions. The company has further cemented its commitment by achieving ISO 14001:2004 certification to show its commitment to providing the best solutions for protecting the environment whilst working.
PKP presents the PSA pressure sprayer collection
The latest addition to PKP's packaging catalogue of products is the PSA pressure sprayer. The sturdy bottle and sprayer combination provide a heady liquid stream when activated making it a nifty choice for industrial or animal spray products as well as household and garden where a little extra distance is required.
PKP produces new industrial dispensers
Choosing the right container for industrial applications is serious business. Many harsh chemicals need to be stored safely without fear of seepage over time, so compatibility is paramount when creating the packaging for such products. The dispensing system used must also be taken into account. It serves no purpose to select an appropriate container and then slap on just any old dispenser. In order to offer companies the safest possible components, PKP has researched and produced a new line of dispensers specifically for the industrial sector, designed to be safe, resilient, and easy to use.
- Sophie Tu
- Created 01 Mar 2017
- Modified 13 Mar 2017
- Hits 1317