PolitechTopic EntryWhy is the luxury products market constantly growing?The belief that in the past people did not dream about having luxury goods and products made by “kno...
PolitechTopic EntrySkin care and cultureAlthough the largest cosmetic companies are multinational corporations, different methods of care ar...
PolitechTopic EntryHow to prepare an offer that is appealing to millennials?Millennials are spoken of frequently, but do we know exactly who they are? This knowledge could be v...
PolitechTopic EntryPlastics and ecologyOne of the biggest ecological conflicts of our time concerns polymeric materials. We are surrounded ...
PolitechTopic EntryBeauty made in PolandThe cosmetic industry in Poland has attained a strong position on the market but nowadays its growth...
PolitechTopic EntryForever young – Returning Polish brandsPolish cosmetic brands are loved by Polish men and women. What is the key to their success, and why ...
PolitechTopic EntryCosmetics for babies - Iconic brands and increasing consumer awarenessWhen creating a series for babies, cosmetics producers seem to have reached fertile ground. Parents ...
PolitechTopic EntryOnly for the eagle-eyed - Perfumes in filmsPerfumes are designed to captivate with their scent; however, we have known for a while now that we ...
PolitechCompany NewsVisiting the Middle East - The Beauty Eurasia fairsOn 27 – 29 April 2017, Istanbul hosted the 13th international cosmetic fairs Beauty Eurasia. Our rep...
PolitechTopic EntryTrends in cosmetics for men – Packaging, marketing, advertisingThe image of men has been changing over the years. They are no longer the protagonists in action fil...