Since the launch of the first IOPE cushion in 2007 to today’s phenomenon of selling one unit per second globally, the cushion has evolved from a “Korean hit” into a global makeup staple.
As a driving force behind this trend, SHP leverages innovative design and professional craftsmanship to help brands explore lighter, more convenient, and more premium foundation experiences.
Industry Trend Inspiration Collection
These cushion products are successful launch cases from different global markets, ranging from light luxury to high-end, and from color cosmetics to foundation. Each detail embodies the combination of "aesthetics and convenience."
01 Cushion = Portable Foundation Revolution
The birth of the cushion revolutionized traditional foundation usage habits:
Liquid foundation is encapsulated in porous cushion sponges or paired with mesh screens for a lightweight texture.
- Touch-ups can be done anytime, reducing makeup time by 6 minutes.
- Reduces the number of carry-on cosmetics by 52%.
From sunscreen to blush and highlighter, cushions have become synonymous with "multi-category portable foundation containers.
02 Comprehensive Classification of Cushions
03 Structural Details and Aesthetic Craftsmanship
Opening mechanisms: Rotation, snap-button, and magnetic closures cater to different market preferences.
Replacement methods: Traditional refill cores or rotary locking mechanisms extend the product lifecycle.
04 Recommended Public Mold – G2 MAGNETIC CUSHION
Content: 16.9ml / 14.3ml
- Dual-material injection inner ring
Utilizes two-shot molding technology for superior airtight performance. - Magnetic structure
Innovative magnetic design offers a premium and smooth opening and closing experience. - Grooved outer cover structure
A grooved structure designed for multi-style top plates, ensuring strong compatibility. - Diverse decoration options
Supports surface treatment processes such as coating, printing, and hot stamping. - Patented technology certification
The exclusive structural design is authorized by national patents.
1 OUTER DIMENSION (mm): ø77*23.1
SH222252
2 OUTER DIMENSION (mm): ø76*25.1
SH232274
Why SHP Cushion?
- Leading technology: Innovative structural design + multiple patented technologies, balancing professionalism, high-end appeal, and fast fashion.
- Aesthetic expression: Core mold manufacturing capability + diverse secondary processes, providing exclusive customized products.
- Sustainable approach: PET materials and replaceable refill cores support environmental strategies.
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