Webpackaging logo

Smurfit Kappa’s strength in sustainability leads to success at Nestlé supplier awards

  • Smurfit Kappa
Eating, Drinking, Corporate Awards

Smurfit Kappa has been recognised as a valued sustainable solutions partner at this year’s Nestlé Supplier awards. The packaging leader, which has a strong track record in creating innovative and sustainable solutions, won a total of five awards including the prestigious ‘Best Sustainable Supplier’ award and an ‘Outstanding Individual’ award. Smurfit Kappa UK’s collaboration with Nestlé has focused on creating innovative packaging solutions which reduce carbon footprint when integrated into the supply chain.

The award acknowledges improvements such as removing the need for plastic wrapping on Nestlé UK’s Azera Nitro Cold Brew Coffee product. Smurfit Kappa designed a 100% recyclable shelf-ready pack which protects the product while also increasing the available print area to showcase the brand. The new solution will remove an estimated 26,000m2 of plastic shrink wrap from the supply chain in the first year, an area almost as big as four football pitches.

Since the launch of its Better Planet Packaging initiative in 2018, Smurfit Kappa has committed to using its expertise in recycling, paper, design and packaging to develop sustainable solutions which reduce the amount of waste sent to landfill.

On receiving the award for Outstanding Individual, Michelle McClements, UK National Accounts Director at Smurfit Kappa UK, said: “I’m delighted to get this award after what has been a very successful collaborative process with Nestlé. Through this partnership we have overcome many complex packaging challenges.

“Packaging plays an invaluable role in guarding against waste alongside bringing a range of other customer benefits like brand identity and supply chain optimisation.”

The Nestlé supplier awards highlight the role of customer account managers in creating successful partnerships by presenting Individual Supplier Awards for excellent customer service. Nestlé and Smurfit Kappa have built a strong strategic partnership over the years with nine sites in the UK providing packaging solutions for Nestlé.

Smurfit Kappa Winners at Nestlé Supplier Awards

Best sustainable supplier:  Smurfit Kappa UK

Outstanding Individual:  Michelle McClements, UK National Accounts Director, SK UK

Individual Award:  Richard Moorcraft, Smurfit Kappa Yate

Individual Award:  Amanda Griffiths, Smurfit Kappa Mold

Individual Award:  Barry Munton, Smurfit Kappa CRP Litho

 

See also

Smurfit Kappa’s innovative packaging recognised with 18 EFIA Awards

Smurfit Kappa has walked away with a substantial 18 awards at the European Flexographic Industry Association (EFIA) Awards, including three Gold awards and a Special Award, further consolidating its leadership in the packaging industry. Creative and innovative packaging solutions for brands including Stella Artois, Head & Shoulders, Hendricks Gin, Huggies, Haribo and Kimberly Clark resulted in Smurfit Kappa receiving this wide spectrum of awards.

Smurfit Kappa combines expertise with Mitsubishi HiTec Paper to create innovative food packaging

As part of its ongoing Better Planet Packaging initiative, Smurfit Kappa has collaborated with one of its partners, Mitsubishi HiTec Paper, to create a new type of innovative and recyclable food-safe packaging. A combination of Smurfit Kappa’s expertise in paper-based packaging and Mitsubishi HiTec Paper’s strength in coated papers has led to the first product in the new range being shortlisted as a finalist in the Swiss Packaging Awards.

Smurfit Kappa sees surge of interest in sustainable packaging solutions for fresh produce

Smurfit Kappa has seen a marked increase in the number of companies seeking sustainable packaging alternatives for fresh fruit and vegetables. Portuguese grape producer Pomares do Sol approached Smurfit Kappa with the intention of finding a solution that would meet its sustainability requirements, increase the profile of its brand and have the capacity to withstand the journey through a complex and demanding supply chain.

Smurfit Kappa showcases new Shelf Facer technology at successful Shopper Marketing event

Shelf Facer is a shelf-ready pack designed to boost product sales and raise brand awareness in-store. Trialed in a UK pilot scheme for premium cereal bar brand Stoats, the Shelf Facer led to an impressive 13.8% uplift in sales. Smurfit Kappa drew on insights from its ShelfSmart service and replaced Stoats’ existing pack with the Shelf Facer which has an in-built merchandising solution to maintain an attractive on-shelf presence.

  • Company News
  • English
  • Modified 11 Mar 2020
  • Hits 513