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5 Unique advantages to flexible packaging

  • TricorBraun
Beauty, Personal Care, Eating, Drinking, Home Care, Primary Packaging, Flexibles, Packaging Decoration

Flexible packaging is a fantastic choice for a variety of products, offering unique characteristics for stability, design, and sustainability. Innovation and package engineering have led to the development of lighter weight flexible packaging that enhances the final product’s shelf appeal, barrier strength, protection, and the ability to be sealed.

As a leading provider of flexibles, TricorBraun Flex is committed to finding the right flexible package for your brand that will best suit both the product you are packaging, as well as your customers’ needs. Here are five unique advantages of flexible packaging to consider:

1. Sustainable Options

Environmentally Friendly – Biotre
Biotrē™ is a flexible packaging film made from renewable and compostable resources such as wood pulp. Our Biotrē™ product line, which comes in a range of sizes and types, can reduce the amount of packaging that ends up in waste disposal because a portion of it will break down naturally in a home composting environment. Additionally, Biotrē™ preserves natural resources by reducing the use of fossil fuel and mineral resources.

2. Consumer Convenience

As more and more consumers are looking for convenient packaging options, the different value-added features and closure types of flexible packaging can provide manufacturers what they need to grab customers’ attention and make their lives easier. For example, reclosure options make a package simple to open, re-seal, carry, and store at a consumer’s home. TricorBraun Flex offers features such as tin-ties, pocket zippers, and spouts so you can customize your bag to your customer’s needs.

3. Cost-Effective

The large variety of available packaging formats and sizes allows for higher product-to-package ratios for flexible packaging, reducing production and material costs. Package weight is a key factor to transportation costs. Since flexible packaging is lightweight and minimizes space, it’s more affordable to ship domestically and internationally. Flexible packaging also reduces the risk of damaged packages during transit.

4. Customizable Design Options

Branding through packaging with custom printing is an important step in the growth of your business. It requires conceptual planning, understanding the importance of the details, and time. We offer several design options to suit your design and printing needs:

Hot Stamp

Hot stamping is done on the surface of our stock bags using a print die with your artwork or logo. Minimums are just 1 case with a 6-week lead time, 3 weeks for re-orders.

Digital Printing

Graphics are digitally printed on the surface, with the same high-quality bag making process and quality control standards. Minimums are 1,000 bags with a 6-8 week lead time.

Rotogravure & Flexographic Printing

Rotogravure printing has 8 color capability with the option to use one color for registered matte print or to add a floodcoat of matte.
Flexographic has 10 print color capability. Matte print (registered or floodcoat) is not available.
Minimums are size dependent. Please call for MOQ’s. For example, 12-16oz size: 25,000 units. Lead time is 10-12 weeks from approved artwork.

5. Effective Barrier Properties

Flexible packaging has the ability to extend the shelf life of many products by utilizing the right barrier materials. Our products provide resistance to light, contaminants, moisture, and oxygen, keeping products fresh for a longer period of time.

When looking for versatility and convenience, there is no better time to think about flexible packaging. For more information about our flexible options, or to request samples of our flexible packaging, contact TricorBraun Flex at bags@tricorbraunflex.com.

See also

Straight and neat: Consumers' thirst for spirits is growing

According to the Distilled Spirits Council, spirits gained market share for the eighth consecutive year, with sales rising to nearly 37 percent of the total alcohol market. We’ve been keeping a pulse on the spirits market for a long time, so the level of industry growth is not surprising. With more than 116 years of packaging expertise, TricorBraun has been advising beverage alcohol brands on how to align packaging with consumer preferences for decades.

Consumers are eager to learn about spirits, and millennials in particular are willing to open their wallets for high-end, premium spirits. In many industries, including spirits, this has meant a scrapping of “old world” brands that were revered by their parents. Meanwhile, brand owners are responding by creating excitement with new products and new ways to interact with consumers. Here are four ways changing consumer preferences are impacting the spirits market – and your packaging strategy.

Brewcraft USA partners with TricorBraun to transform a carboy into the Genesis Fermenter

With a long list of objectives in hand, Brewcraft USA—who had been purchasing stock bottles from TricorBraun for several years— asked, what if we could develop a carboy that is not only safe and sustainable, but does more than a typical carboy that was designed to hold and carry liquid. The TricorBraun Design and Engineering team used their expertise to create a truly unique and innovative product offering for the home brewing industry.

Tricorbraun appoints Declan McCarthy Chief Financial Officer

TricorBraun, a global packaging leader, has appointed Declan McCarthy as Chief Financial Officer, effective immediately. Reporting to President and CEO Court Carruthers, McCarthy is based at the company’s Global Support Center in St. Louis. A 30-year finance veteran, McCarthy oversees all aspects of the company’s financial functions. He serves on TricorBraun’s Executive Leadership Team, playing a key role in business planning and strategy.

TricorBraun’s consumer research shows that moms also prefer scoops that are appropriately-sized for dosing, incorporate dosage indicators and have a grippable handle

TricorBraun conducted qualitative research to understand consumer behavior, preferences, needs and experiences with different scoop designs. Insights gathered directly from consumers about what they prefer and how they interact and use scoops enables TricorBraun’s packaging consultants to understand which scoop solution is preferred for infant formula powders, and identify future design opportunities.

TricorBraun has acquired Canadian-based Taipak

TricorBraun, a leading packaging solutions company, has acquired Canadian-based Taipak, a flexible packaging solutions provider headquartered in Richmond, British Columbia. "The acquisition of Taipak represents a true milestone for TricorBraun: It's the very first time in our more than 100-year history that we have entered the flexible packaging industry," said Keith Strope, Executive Chairman of TricorBraun. "It's a move that significantly increases our product offering and capabilities."

  • Company News
  • English
  • Modified 06 Mar 2020
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