Market-specific website and digital promotion: a winning combination for Graham Packaging International

Graham Packaging Company, a global leader in plastic and blow molded packaging solutions, approached Webpac with the task of re-vitalizing the online presence of its International Business Unit. Applying its expertise in digital solutions for the consumer packaged goods and packaging industries, Webpac crafted the winning combination of a modern website with a market-specific product focus.

19 Feb 19

Instant virtual prototyping accelerates and enhances product development

Webpac’s powerful 3D pack configuration solution is revolutionizing the way Silgan Dispensing Systems helps their customers, allowing them to shave weeks off the product development process. It can take days, weeks or even months to create prototypes and produce samples, but their customers can now create unique packs in seconds and configure in 3D in real-time.

08 Feb 19

Pushing the boundaries of packaging design

Always looking to challenge and further the limits of advanced digital packaging decoration technologies, it is no coincidence LageenTubes came to Webpac. At the forefront of digital packaging development, Webpac’s Online Configurator delivers a cutting-edge, interactive 3D packaging experience for customers.

06 Feb 19

Webpac and Ardagh accelerate product innovation and speed-to-market with new 3D configurator

Webpac is excited to launch a 3D online configurator for global leader in glass and metal packaging, Ardagh Group.

30 Jan 19

News 2019

Enhancing brand-supplier collaboration on the new Toly.com

Webpac was tasked with designing and building a new corporate website with an integrated digital product catalog for Toly, a world leader in packaging solutions for the beauty industry.

15 Jan 19

Webpac’s growth skyrockets to 70% in 2018

2018 was an all-time record year for Webpac as both consumer packaged good brands and packaging suppliers swiftly adopted the Webpac Pack Cloud as their preferred medium for connecting, collaborating, and creating innovative packs.

09 Jan 19

Webpac unveils rebranding. Introducing: the Pack Cloud.

Webpac has unveiled exciting new branding that strengthens the company’s identity and reinforces its position as the first cloud-based platform for the consumer goods and packaging industries.

13 Aug 18

Pharma by Webpackaging issue #8 is live!

Pharma by Webpackaging is more than just a round-up of interesting tidbits related to pharmaceutical packaging. It's a barometer of the sector, filled to the brim with the latest product information, industry trends, and technology news. The latest issue focuses on the industry tendency to be moving toward personalized medicine and treatments and the implications this has for packaging companies that cater to the sector.

16 Jul 18

Just launched: Beauty by Webpackaging issue #9

The first launched of the site's magazine trio, Beauty by Webpackaging offers site visitors a summary of the latest trends and happenings in the beauty packaging space. Each issue offers a number of articles categorized by theme for easy reading. Issue 9 is no exception, with a number of articles related to contemporary and upcoming trends, new product releases, new technologies offered on the market, original content, in-depth company spotlights, and much, much more.

04 Jun 18

Webpackaging launches Food issue 5

Food by Webpackaging was the first digital publication of its kind for professionals in the food and beverage industry, with a focus on packaging. The digital publications offered by Webpackaging go beyond mere printed materials or two-dimensional paper ads to provide an immersive and interactive reading experience.

21 Feb 18

News 2018

Neville and More launches a new website, developed by Webpac

Wanting to not only to create a more user-friendly experience for their clients but also to update the look and feel of their website, Neville and More turned to Webpac to create their new one. The site, complete with a responsive design, aims to make the customer journey faster and simpler.

12 Feb 18

EmpireEMCO: Not just a pretty interface

EmpireEMCO’s revamped, brand-new website has recently been launched. Its responsive design features logically organised content for a user-friendly experience. Navigate effortlessly from product to product in their online catalog or check out their past projects for inspiration.

22 Nov 17

Pick-a-Pack: LageenTubes adapts PackStudio3D

LageenTubes is a subsection of Lageen Group and has become the most recent company to use Webpac’s PackStudio3D software to improve their customer experience. Using Webpac's PackStudio3D environment as a base. LageenTubes has released it's own 3D configuration tool called Pick-a-Pack!

29 Sep 17

The life and times of a Webpac intern

Greetings to all. My name is Edward Rees. I am, at least for the next four days, an intern here at Webpac. I have been working here for the past two months as part of the year abroad program in my university and I wanted to write a little description of my experience.

22 Sep 17

Cosmety ramps up market potential with new website

Webpac has recently designed a new website for Cosmety packaging. Cosmety is a cosmetic packaging manufacturer that was founded in 1982. Their products have drawn the attention of customers internationally due to their excellent quality and competitive pricing. This new website is a statement of intent from Cosmety as they look to further increase their presence on the international market.

22 Sep 17

Silgan Dispensing Systems releases revolutionary 3D Design Lab

Silgan Dispensing Systems, in collaboration with Webpac, has released its ground-breaking 3D Design Lab. This represents a drastic reduction in the time between the designing of the product and the product hitting the shelves.

12 Sep 17

Pak2000 moves into the future with digital 3D catalogs

Digital technology is becoming ever more present in modern business and Pak2000 are joining the party with the completion of an exciting new project. Working alongside Webpac, Pak2000 have created a full 3D catalog for their luxury bags and boxes. Using Webpac’s own PackStudio3D software, they have their customers in mind with this project.

31 Aug 17

Blog Posts

We know all our customers, why should we do marketing?

As I have been outselling sales and marketing services over the decades, it is a question I have heard both directly from potential customers and indirectly from members of my sales team. It is a good question and there is not a simple answer – but here goes!!

25 Aug 17

RPC Superfos integrates customer, product, and market knowledge with Webpac's Packbase solution

As one of the world’s leading plastic packaging companies with 2,300 employees in more than 35 countries, RPC Superfos understands the importance of having good customer and product information. RPC Superfos decided to centralize their customer and product knowledge under a single system. The system chosen for the job was Packbase™ from Webpac Digital Media Group.

27 Jul 17

Webpackaging launches Food issue 4

Food by Webpackaging was the first digital publication of its kind for professionals in the food and beverage industry, with a focus on packaging. The digital publications offered by Webpackaging go beyond mere printed materials or two-dimensional paper ads to provide an immersive and interactive reading experience.

15 Jun 17

Webpackaging launches Pharma issue 6

Pharma by Webpackaging was the first digital publication of its kind for professionals in the pharmaceutical industry, with a focus on packaging. The digital publications offered by Webpackaging go beyond mere printed materials or two-dimensional paper ads to provide an immersive and interactive reading experience.

15 May 17

Latest version of the iSalesToolkit App is now available on the Apple App Store

A significant upgrade to the iSalesToolkit App for iPads and iPhones has been launched with major new security, tracking, and functional features.

24 Apr 17

Webpackaging launches Beauty issue 7

In this, the 7th issue of Beauty by Webpackaging, we take a look at a number of trends and issues relevant to the beauty and personal care packaging spaces. How a product is received and how it is accepted by consumers has a LOT to do with its packaging, so make sure to read up on the latest releases, newest technologies, and the vast array of solutions available to brands today.

19 Apr 17

Webpackaging to sponsor Turbo Talks at upcoming Luxe Pack Shanghai 2017 event

In 2016, Webpackaging was offered the privilege of hosting the Turbo Talks forum, part of Luxe Pack Shanghai's offering of providing interesting discussions at their yearly event. This year, Turbo Talks will once again take place at the show, with Ms. Wen Hua (Sophie) Tu representing Webpac and leading the discussions.

23 Mar 17

Webpac launches web site and digital catalog for SPC Plastics

Webpac has launched a new web site and digital catalog for asian beauty packaging manufacturer SPC Plastics. The web site was designed and built by Webpac and the products photographed directly at Webpac Digital Studios. The site gives customers a clean and easy access web site that is optimized for mobile browsing as well as browsing on a bigger screen.

13 Mar 17

iSalesToolkit at Interpack 2017

iSalesToolkit, the sales empowerment solution from Webpac Digital Media Group, will make several appearances at Interpack in May 2017. Top packaging companies are using iSalesToolkit to show product and service information as well as capture requests from potential customers..

02 Mar 17

Hoffmann launches Metal is Eternal

Metal is Eternal is an interactive edutainment site with 3D models, videos and animations teaching us about the many environmental benefits of using metal packaging.

28 Feb 17

RPC Group renews its iSalesToolkit license & Webpackaging membership for 2 years

During the last few years, RPC Group has been acquiring packaging companies at a rapid pace and along with them building a major salesforce. RPC has implemented Webpac's iSalesToolkit software to help empower this team with offline sales tools on-the-go as well as lead management to facilitate cross-sector selling.

22 Feb 17

GCC Packaging launches new web site built by Webpac, successfully integrating its WordPress blog

In January 2017, GCC Packaging successfully launched a new brand concept developed by Webpac. The re-branding transformed the company's image from Grace Cosmetics to that of a new, more contemporary, one-stop packaging service provider - GCC Packaging Group.

20 Feb 17

Webpackaging more than doubles number of visitors in 12 months

Webpackaging.com continues to grow, with over 40.000 visitors to the website in the month of January. This is more than twice the visits Webpackaging.com was getting in a comparable period the previous year. This trend continues week by week, with Webpackaging continuously reaching an ever-bigger audience.

09 Feb 17

Smarter selling and sourcing solutions company Webpac launches new web site

Webpac has launched its new web site www.webpac.com so companies can get ideas as to how they can drive growth and efficiency through smarter digital selling and sourcing solutions. Webpac has been delivering solutions globally since 1996 to the $800 billion packaging sector and beyond.

07 Feb 17

Webpac donates hardware to local educational organization

A common thread that runs through Webpac is a passion for technology. We want to pass this passion on to the next generations and make sure they also understand the ever-evolving technologies around them. With that philosophy in mind, Webpac has donated ten computers to a local organization dedicated to teaching programming and other IT skills.

04 Feb 17

News 2017

Italian packaging manufacturer Giflor enhances its web site with PackStudio3D

Italian packaging manufacturer Giflor are one of the first closure companies in the world to enhance their web site with 3D technology that allows customers to interact with and decorate their closures directly through a web browser.

23 Jan 17

Webpac launches new SAP connected digital catalog for Quadpack

Webpac has launched a major upgrade to Quadpack’s digital catalog. The first major change is that the catalog data is now integrated with data from Quadpack’s SAP system. This allows both public and private catalogs to published, the private catalogs include pricing information for the sales team. The other major change is a massively improved visual interface by application that is responsive on all available devices.

07 Dec 16

PackStudio3D introduces realistic 3D glass packaging rendering directly in web sites

Webpac’s PackStudio3D software, that works in a web browser with no plugin, has been upgraded to display totally lifelike models of glass packaging, including glass jars, bottles, and vials. Users can rotate, zoom in, and even decorate the packs with different colors or labels.

07 Dec 16

Webpackaging launches “a world without packaging” video

Imagine a world without packaging. No bottles or bags. No caps or cans. No tubs or tubes. How would you store things? How would you get things from A to B? How on earth would you get a pizza delivered? Packaging just makes life easier.

06 Sep 16

Webpac launches web site and digital catalog for Prosking Plastic Products (PKP)

When leading Taiwanese pump manufacturer Prosking Plastic Products (PKP) wanted to strengthen their Internet presence, they turned to packaging experts Webpac to develop a slick new web site and digital catalog. The end result is a clean, responsive web site in both English and Chinese.

01 Sep 16

Beauty Issue #6 has been launched

Our sixth instalment of Beauty by Webpackaging has officially been launched, offering the best content of the last few months. The publication also offers a number of original pieces specifically dedicated to the beauty market and its packaging.

31 Aug 16

Pimp your pouch, upload and visualize your flexible artwork in real-time 3D

Using Webpac's PackStudio3D™ technology, leading flexible packaging manufacturer Taiwan Lamination have given customers access to their pouch pack artwork templates allowing them to upload and visualize their packaging designs in real-time 3D.

30 Aug 16

World's first web browser based 3D packaging configurator goes live

Webpac has launched the world's first 3D packaging configurator online in a web browser. From the FST Dispensing Technologies web site you can select the type of sprayer you wish to configure and choose the actuator, collar, and bottle in real time. The 3D render is instant and allows material and colour changes, as well as artwork uploads.

30 Aug 16

See Webpackaging in New York, London, Germany, Monaco, Madrid, and Hong Kong

Webpackaging, the global platform for packaging, will be exhibiting around the world during September, October, and November 2016 with live demonstrations of the brand new PackStudio3D technology being adopted by packaging suppliers around the world. See us in New York, London, Germany, Monaco, Madrid, and Hong Kong.

25 Aug 16

GCC Packaging Group launches its new brand image by Webpac Digital Media Group

Successful cosmetic packaging company Grace Cosmetics has relaunched the company under the new brand image GCC Packaging Group. Webpac Digital Media Group was hired to help reposition the company and design the new company logo.

24 Aug 16

Webpac launches slick new web site and digital catalog for PinMao

When leading Taiwanese plastic packaging producer PinMao wanted to make a bigger impression on the web, they turned to packaging experts Webpac to build a slick web site and digital catalog in English and Chinese including full digital product photography.

20 Aug 16

Giflor's product catalog goes 3D with PackStudio3D by Webpac

Leading plastic closure manufacturer Giflor have launched their entire range of closures in 3D using PackStudio3D by Webpac. Change the colors and choose matching bottles for their Snap On, Screw On, and Wide Neck closures. Get great design ideas for your product in seconds and email your 3D design to colleagues anywhere.

18 Aug 16

www.webpackaging.com registers more than one million pages on Google’s keyword search

Webpackaging, the global platform for packaging, is so important to the packaging industry that Google has registered more than one million searchable pages. The pages include the latest packaging innovations, trends, suppliers, interviews, videos, catalogs, specifications, and more.

01 Aug 16

News 2016

Webpac turbo charges its cloud platform with major network upgrade

Webpac Digital Media Group has turbo charged its cloud by massively upgrading its hardware, software, and networks for increased response time and quicker downloads. Webpac’s Intelligent Packaging Platform powers solutions including Sales Team Empowerment, 3D Configurators, Digital Catalogs, and Web Solutions.

28 May 16

Press Release: Smarter selling and sourcing solutions company Webpac celebrates its 20 years online

In 1996 Duncan Briffett (current CEO) saw a fax from The Body Shop looking to source a pack. Briffett thought that there must be a better way to source products and Webpac was born. The co-founders of Webpac realized the Internet would be a powerful medium for both selling and sourcing – a smarter way to drive growth and efficiency.

25 Aug 16

Case Study: Macfarlane Packaging

The project brief was to empower the 100-strong sales team with CRM data on the go, so all vital customer data was at hand during face-to-face customer visits. The ability to capture data from the customer and feed it directly into the CRM system was also required, as well as sharing other vital sales and marketing resources with the team.

05 Dec 16

Case Study: TricorBraun

TricorBraun ($1 Billion annual sales) initially hired Webpac to promote itself via the Webpackaging platform. TricorBraun was given a global exposure push that resulted in increased sales leads. Following the success of the Webpackaging project, TricorBraun hired Webpac to implement iSalesToolkit for 200+ sales and marketing users.

05 Dec 16

Case Study: RPC Group

With a growing product portfolio and a growing sales team of more than 200 people, RPC (£2 Billion annual sales) needed a solution to communicate effectively among marketing, sales, and the customer.  Further, RPC needed to be able to handle sales leads efficiently between markets and technologies to enhance its cross-selling capability.

05 Dec 16

Case Study: Premi Spa

Premi is an innovative and progressive Italian supplier of upscale packaging. When they wanted to take their business to the next level, they turned to Webpac to empower their sales team and generate greater exposure.

05 Dec 16

Case Study: Quadpack Group

Quadpack was an early adopter of iSalesToolkit. Their vision was to unite the sales force by providing up-to-date presentations, catalog data, and other tools to enhance the face-to-face experience. At the same time, the solution was to provide public catalog information to its customers.

05 Dec 16

Case Study: FST Dispensing Technologies

FST Dispensing Technologies approached Webpac when they wanted to make a splash to launch their relatively new company to the world.

04 Dec 16

Case Study: Fluid Management

Fluid Management needed to deliver all its core sales and marketing materials in multiple languages, including product data sheets, to its sales team for offline use on iPads. They also wanted to share a public product configurator on their web site and create a public iPad app for customers to download vital sales resources.

04 Dec 16

Case Study: Rexam

Webpac worked with Rexam from 2000 until its takeover by Ball in 2016. Webpac was initially tasked with generating online exposure through its Webpackaging portal and this lead to Webpac being contracted to build the digital catalog infrastructure worldwide for all sectors including beverage cans, beauty, and pharmaceutical products.

03 Dec 16

Case Study: Plastiape

Plastiape is an innovative developer and manufacturer of pharmaceutical devices. When Plastiape wanted to gain greater exposure for their products, they came to Webpackaging for global promotion. Webpackaging built a Supplier Portal for Plastiape which contained clear and simple information about Plastiape products, including 3D models of their very latest developments.

01 Dec 15

Case Study: Gepack

Portuguese PET packaging company Gepack has a state-of-the-art clean-room bottle production facility and exports its products internationally. Webpac has worked with Gepack for more than 10 years, generating exposure and leads through the Webpackaging platform.

01 Dec 15

Case Study: Groku

Webpac made the Groku web site more lively and ineractive with 3D models of their products integrated into their web site.

01 Dec 15

Case Study: Induplast

Induplast has worked with Webpac for over a decade to promote their products on the Webpackaging platform and on the Induplast website. Webpac also developed the firm’s multilingual catalog, in which every possible term was translated for complete localization.

01 Dec 15

Case Study: Taiwan Lamination

Webpac’s PackStudio3D technology was implemented to help leading leading Taiwanese flexible packaging producer Taiwan Lamination speed up product development for customers.

01 Dec 15

Case Study: Pak2000

Pak2000 make high quality bags and boxes for brands and retailers. Pak2000 initially hired Webpac to enhance their brand. In fact, Webpac designed their new logo and corporate identity. Following this, Pak2000 started using Webpac’s PackStudio3D technology to speed up the product development process.

01 Dec 15

Video Clip: Put your packs on supermarket shelves with PackStudio3D AR

Access the virtual world of innovative pack development! Webpac has created an A.R. App that will transform the pack development process for the consumer goods industry. The app allows users to visualize 3D packs they have created using PackStudio3D, in multiple environments. Packs can be shown in 3D to colleagues at the office, or displayed on supermarket shelves, to see if they stand out from other goods. You can also compare and contrast several versions of a pack to optimize your creative process, and significantly reduce your time-to-market.

22 Jan 18

Video Clip: "Say Hello!" to Quadpack's new website

Quadpack, a global packaging manufacturer and distributer has recently launched their brand-new website. Designed and developed in collaboration with Webpac, the site’s modern features include a content-specific search wizard, microsites, a company portal hosted in Packbase and PackStudio3D catalogues. These catalogues feature interactive 3D product models where users can design their own 3D products without the need of a CAD engineer or specialist software.

20 Dec 17

Video Clip: Uploading artwork to a 3D tube with PackStudio3D

One of the primary features of PackStudio3D is the ability to customize items so they look as close to a real piece of packaging as possible. Part of that is including the correct label or surface artwork that can really make the model come alive as a faithful representation of a brand. Watch the video to learn how easy it is to add your own artwork to a model!

17 Jul 17

Video Clip: It's not all hard work, meet the team!

Get to know the team that builds and delivers Webpac's smarter selling and sourcing solutions! Duncan Briffett, Webpac CEO, took the team on a well-deserved break to row along the Rio Duero near Segovia. After fun on the river, paella was enjoyed by all!

19 Jun 17

Video Clip: Webpac launches PackStudio3D 2.0 with major enhancements

The latest version of PackStudio3D comes with major enhancements such as an improved lighting model and custom background images.

07 Jun 17

Video Clip: The Silgan Dispensing Systems 3D Design Lab for smarter product development

In May 2017, Silgan Dispensing Systems in collaboration with Webpac introduced a 3D Design Lab that shaves weeks off product development time. Silgan Dispensing Systems' Ladonna Armour speaks to Webpac at Interpack. Webpac wrote the configuration software PackStudio3D.

12 May 17

Video Clip: First glimpse of iSalesToolkit at Interpack

Many major exhibitors at Interpack 2017 are using iSalesToolkit to empower their stands with rich multimedia experiences that help win more sales. Here is a first glimpse of the RPC Group stand, more videos coming soon!

10 May 17

Video Clip: Beauty by Webpackaging Digital Publication

Beauty by Webpackaging is the interactive digital publication for beauty and cosmetic packaging.

23 Mar 17

Video Clip: Brand Packaging Innovation Portal

Gain core supplier insight, make detailed catalog searches, publish requests, manage internal information, keep a running list of favorite suppliers and service providers, and build a personalized 3D library with the Brand Packaging Innovation Portal.

10 Feb 17

Video Clip: iSalesToolkit Publishing Files to the iPad

Quickly and easily upload a file to an iSalesToolkit document toolkit, publish this and download it to your iPad offline.

09 Feb 17

Video Clip: Packbase Editing Web Site Catalog

Editing a catalog specification using Packbase Software, then viewing the output in a custom designed web site including a generated PDF file.

08 Feb 17

Video Clip: Lead Capture and Management

Capture a lead from your web site (or other source), receive an email alert, then process the lead and assign it to a colleague.

07 Feb 17

Video Clip: Artwork Upload to 3D Model

Upload your graphic artwork or simple image and map it directly to packaging for a real-time render through your web browser.

07 Dec 16

Video Clip: 3D Packaging Configuration

Real-time 3D packaging configuration online in a web browser. Select actuators, bottles, and collars to create the perfect pack design in seconds.

07 Dec 16

Video Clip: Online and Offline Sales Toolkit

Organize all your sales tools both online and offline. Ensure your entire team is always updated with the latest tools wherever they are.

06 Dec 16

Video clip: Real-time glass packaging rendering

PackStudio3D allows real-time rendering of glass packaging. Speed up product development time and experiment with design concepts through your web browser with no special software or skills required.

29 Nov 16

Video Clip: Browsing the PackStudio3D Library

How to search and browse the PackStudio3D library. Search 3D pack models by market, component, material. Open the 3D model and visualize it in a web browser.

09 Sep 16

Video Clip: Plastic Tube Configurator Toolkit

An example of an iSalesToolkit configurator toolkit. In this example, the user can enter how many tubes they purchase and the configurator shows them the plastic saving by switching to a new low-profile cap.

09 Sep 16

Video Clip: Machinery Product Selector Toolkit

Online and offline sales toolkit that guides a sales person or customer through the complex process of choosing a machine in an easy point and click process.

09 Sep 16