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Enhancing brand-supplier collaboration on the new Toly.com

  • Webpac
North America, Europe, Asia, South America, Beauty, Personal Care, Primary Packaging

Webpac was tasked with designing and building a new corporate website with an integrated digital product catalog for Toly, a world leader in packaging solutions for the beauty industry.

And we delivered.

The new website features a bold and modern design with prominent product photography and improved functionality. Users can now navigate through Toly’s comprehensive selection of products and services, enjoy their exclusive client portfolio, and search through the vast product catalog efficiently.

Toly’s new digital catalog features over 2,000 products and their specifications, accessible via an easy-to-use interface. As all content is categorized and tagged using Webpac’s powerful Packtag tagging technology, users can browse and search the catalog for product information and obtain precise results in seconds. They also benefit from an efficient search engine offering both keyword and advanced parameter searches, allowing them to find and view product details instantly, such as volumes, materials, locations, and more. For enhanced visualization and an optimal experience, users can zoom in on products or view them as full-screen images, as well as see related product recommendations.  

A tree-based data structure, designed to fit Toly’s market-specific needs, facilitates not only a more intelligent search but also the smarter organization of product information. Built using Webpac’s core content management software (Packbase) and tagging technology (Packtag), the website and digital product catalog are universally compatible with Webpackaging.com and Toly’s own secure private system, accelerating and simplifying the importing and editing of data.

With regards to data security, Webpac also integrated a fully secure logon system, allowing Toly to safeguard their advanced product information, access to which is only granted to select users.

Webpac’s in-depth knowledge and understanding of the consumer packaged goods industry made it the perfect partner for the task. The result is a polished website with industry-optimized content and innovative product visibility that provides a smooth and engaging customer journey.

Experience Toly’s new site, www.toly.com, and browse through their attractive client portfolio or digital catalog.

Article Information

  • PackSearch
  • PackCatalog
  • Digital Catalogs
  • Web Solutions
  • Smart Sourcing
  • Packbase
  • Packaging Suppliers - Beauty & Cosmetics
  • Brands & Retailers
  • Designers
  • Graphic Design
  • Web Design
  • Responsive Design

See also

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Webpac partners with PCD New York for the Future of Beauty Packaging Live

Webpac is partnering with PCD (Packaging of Perfume, Cosmetics & Design) to create an exclusive event with incredible content for the global beauty packaging community, live at ADF&PCD New York 2019 this September. As the world’s first cloud-based platform for the consumer goods and packaging industries, Webpac joins forces with ADF&PCD to bring an exclusive vision of the future of packaging development to North America’s biggest beauty brands and global packaging suppliers alike.

RPC Superfos upgrades labelling tool to fully-interactive 3D pack configurator

As a front-runner in the development and manufacturing of plastic packaging solutions, RPC Superfos approached Webpac to take pack development to the next level and provide an optimized configuration experience for their customers. Webpac is replacing RPC Superfos’ current labelling tool with a powerful, fully-interactive 3D configurator, enhancing not only the visualization of pack designs but also allowing customers to configure and decorate packs in seconds.

  • Company News -> Webpac Content
  • English
  • Modified 15 Jan 2019
  • Hits 1354