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How to... Feature your company's news in the webpackaging newsletter

  • Webpackaging
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Webpackaging's newsletter provides regular packaging content to engaged industry professionals around the world, with subscribers choosing to receive either a weekly email, or more regular updates.

With a limited number of spaces available for news to appear at the top of a reader's newsletter, packaging manufacturers and distributors covet the opportunity to boost their news, highlighting their latest products, projects and business movements in this space.

Boosted news on webpackaging

In order for your company's news to show in the webpackaging newsletter, it needs to be 'boosted'. Boosted content on webpackaging is guaranteed to be shown in the webpackaging newsletter and is one of the best ways to not only highlight your company's top skills, but also receive qualified sales leads from packaging buyers that are interested in your product.

When your company has an active webpackaging membership or is confirmed as a webpackaging certified supplier, you will be able to track your boosted content in real time on your company's statistics page, seeing the numbers increase as your content is sent out to the webpackaging subscriber database as well as being able to track the number of clicks and views of your content.

A boosted news item in the webpackaging newsletter will include a thumbnail graphic along with a short introductory text and of course your company's name! Readers simply click to read the complete content — whether it be a news story, 3D promotion, catalog update or video reel.

The lower part of the webpackaging newsletter features a selection of industry updates from across the website with a simple article title link. 

How is news boosted to feature in the webpackaging newsletter?

Webpackaging certified supplier memberships are set up according to the needs of each company and your company's webpackaging account manager could recommend that your company's membership includes a number of promotional newsletter boosts.

When you have decided which news you wish to boost, we recommend that you contact your company's webpackaging account manager and marketing manager so that we can check that your content will be shown to best effect. This will include checking the imagery as well as the text for any spelling or grammatical errors to ensure that your company looks proficient and professional

If your company is not a webpackaging certified supplier, or does not have any boosts included in its membership, then contact webpackaging to request your boosts.

See also

  • Company News
  • English
  • Modified 31 May 2024
  • Hits 478