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    WWP launches three custom innovations that show off their out of the box thinking

    • WWP
    Beauty, Personal Care, Primary Packaging, Secondary Packaging, Tree Derivatives, Product Development Services

    Utilizing its in house design, engineering and product development teams, WWP launches three custom innovations that show off their out of the box thinking,  manufacturing expertise and drive to remain a global leader in the cosmetics arena.

    Lash 180:  Lash 180’s ergonomic patented brush and custom formula challenges consumers to lengthen, curl, define and volumize with one swipe!  Shaped like a triangle and designed to be held vertically,  the brush creates a complete disruption to ordinary mascara applications and will style the lashes 180 degrees to flawless.

    Four Play –the mini kit: A Pocket sized and playful solution for date nights, small makeup bags, festivals and make up junkies. Each kits consist of four longwear lipsticks or four longwear eye liners and can be sold as is or customized with eye shadow, eyeliner,  lipstick or  lip liner formulas.  Single shades can also be purchased separately allowing consumers to customize endless looks.

    Winsome Warrior Eye Shadow Palette: Inspired by the feminine mystique, the elements of this palette were chosen as a symbol for the strength of a woman to remain beautiful no matter the stressor.

    The fierce but delicate arrowhead,  the subtle but strong faux birch wood insert and the soft but intense highly pigmented eye shadows all signify the complex duality that is the woman.  Allow WWP to help you customize your own Warrior Palette!

    See also

    The growth of deodorant

    The growth of deodorant

    With an increased array of choices and a pervasive desire for natural alternatives, the beauty industry must adapt to properly package such offerings. Another facet to consider is the various types of packaging offered. For instance, deodorant is available in creams, sticks, roll-on, butters, sprays and more. These varieties of deodorant highlight a need for effective packaging solutions specific to each product. Based on the current craze, natural deodorant alternatives are here to stay, and the cosmetics industry must adapt their packaging accordingly.

    • Company News
    • English
    • Modified 06 Feb 2019
    • Hits 85