Beauty and cosmetic products have a long history involving revolutionary changes and upgrades. One of the major requirements for marketing packaging is to have astonishing containers that come with countless solutions. One of the best tricks of the trade is to make it as shiny and dazzling as possible. Dazzling decoration can be achieved in many ways. GCC, a pioneer of beauty and cosmetic packaging design introduces its many dazzling solutions.
Terracotta Le Parfum is the 30th anniversary edition of Guerlain's acclaimed Terracotta range of compact powders. Contained in an elegant 30ml bottle, the fragrance is topped with a beautiful cap, made by Technotraf Wood Packaging. The pack as a whole is a harmonized fusion of wood, metal and glass, paying tribute to a legendary collection that created a new aesthetic standard in cosmetic design.
Jardin Secret, the new fibre mascara brush range by Albéa Tips Studio, inspired by the world of flowers
Albéa, world leader in mascara, presents a new range of multifunctional brushes with the evocative name of 'Jardin Secret' or secret garden. These three new brushes, stemming from the combination of two Albéa technologies – Da Vinci and Multizones – give exceptional results. Seen from above these brushes are designed with unique petal-like forms for fabulous eye make-up.
RPC Barrier Containers is supplying a new thermoformed barrier plastic tray in the style of a casserole dish for leading French ready meal producer Gendreau Group and its subsidiary VIF, for the launch of a range of high quality 'country style' ready meal recipes. The casserole meals will be sold under the La Cuisine d'Océane brand – the second largest French ready meal brand in the microwaveable tray sector.
Magnetic packaging has released a line of bottles designed to take further advantage of the third dimension. The new bottles are set within a circular mount that allows the bottle to turn 360 degrees, offering an interesting, quirky look that offers the illusion of movement and sets them apart from anything else on the shelf.
Following the launch of Giflor's Eco Low Profile Oval bicolour closure, which is already generating positive results, Giflor has made the decision to extend its range of standard colours available. The company's standard range of colours now encompasses 333 different tones, shades, and hues from which to choose without any surcharge.
Rexam partners with Heineken Russia to create an elaborate can design for its rice beer brand, Feilong
Rexam, a leading global can maker, has collaborated with Feilong to produce a can for its brand new, traditionally-inspired rice beer. With a striking design, the can uses various ink combinations specifically selected by Rexam to incorporate Feilong's Chinese cultural influence.
Premi, one of Italy's leading producers of packaging concepts, has released a gorgeous new glass bottle line designed to offer fragrance producers an elegant and distinctive option. The Flex line, made of extremely high quality glass, offers excellent heft, crystal clear clarity, and a number of distinguishing decoration options to make the line one of the most appealing recent launches in the fragrance space.