Negin Mirsalehi is a young Dutch model, entrepreneur and fashion & beauty blogster who manages her own blog neginmirsalehi.com for the global and sophisticated women of today. In a short period of time her website has grown into an international platform that inspires hundreds of thousands readers worldwide with its high-quality daily content.

Together with her team she designs, develops, publishes and distributes content via her blog and social media channels such as Instagram, Snapchat and Facebook. Reaching more than 3 million viewers each day, Negin Mirsalehi is now one of Holland's most influential and popular blogsters.

Negin was often asked about the secret which kept her hair so healthy and luscious-looking and that's when she got the idea to launch her own brand. Hailing from a six-generation beekeeping family originating from Iran, she developed a honey infused hair oil based on an old family formula.

The hair-care line aptly named Gisou means 'golden lock' in poetic Persian and was created form Negin's passion and belief in the power of honey.

Negin's quest for high-end luxury packaging to market and sell her product soon lead to Verbeeck Packaging Group. With more than 60 years of expertise as a total packaging solution seller, Verbeeck was the perfect match to advise and guide a start-up company into the world of cosmetic packaging.

This was the start of a great collaboration between the Dutch blogger and the Belgian packaging company which has lead to an extremely successful brand launch with a resulting product of which both parties are very proud and pleased.

Gisou honey infused hair oil is now available on www.gisou.com.