Rexam makes cans glow in the dark

  • Ball Corporation

Favorit Stolica's Black Jack beverage showcases Rexam's glow in the dark ink on their 50cl cans for the Russian market.

Black Jack are a range of cocktail-inspired alcopops, including Mojito, Tequila Boom, Sex-on-the-Beach and Rum and Coke. Rexam's glow in the dark ink absorbs light and when in the dark, glows with a green hue. The new can design accompanies a change in the brand's flavour profile, to offer consumers a more natural tasting product.

  • Jo Webb
  • YouTube Video
  • English
  • Created 12 Feb 2014
  • Modified 29 Oct 2015
  • Hits 1649