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Beiersdorf
For over 130 years, we have dedicated ourselves to meeting our consumers’ individual needs and are considered to be the inventors of modern skin care. Our research and development expertise, innovative products, and strong brands are the reasons for our success. We want to be the number one skin care company.
Our Core Competence: Skin Care
Skin care has been our core competence for more than 100 years. We stay close to our consumers by developing skin care brands and products they trust – globally and regionally.
Our Brands: Strong and Successful – Around the Globe
NIVEA
People trust NIVEA more than any other skin care brand. It stands for closeness, trust, and effective skin care products for all skin types. In 2013, NIVEA was again voted Most Trusted Skin Care Brand by consumers in 12 European countries.
Eucerin
Pharmacists, dermatologists, and consumers around the world trust in Eucerin’s medical skin care competence.
La Prairie
Luxurious, state-of-the-art anti-aging skin care based on over 35 years of research expertise.
NIVEA MEN
The modern and effective products of the NIVEA MEN brand are leading in the international men’s skin care market.
Labello
Labello is synonymous with lip care and at the same time the market leader in numerous European countries.
Hansaplast
Today a globally successful brand, Hansaplast revolutionized the plaster and wound care market over 90 years ago.
Florena
Products that stand for naturalness and uncomplicated skin care with select and natural ingredients that are processed in an exceptionally gentle way.
8x4
8x4 products for women and men have been combining individual fragrance compositions with long-lasting deodorant protection for more than 60 years.
tesa
The tesa division is one of the world’s leading manufacturers of self-adhesive product and system solutions.
atrix
With its small yet effective product range atrix has been associated with hand care competence for more than 50 years.
SLEK
SLEK is one of the leading local hair care brands in China and a major contributor to Beiersdorf’s global growth strategy.
