Juice and nectar brand «Rich» has launched a new range of cold storage juices «Rich Superfruits» with no sugar or preservatives used in production. CCL-Kontur, Coca-Cola’s well-established partner, has been entrusted to develop the label printing technology for the new product range. The goal was to highlight the naturalness of the product itself keeping the concept of minimalist label design.
The Swinkels Family Brewers’ naturally intense brew with 8.6 alcohol percentage that gives the beer its name offers consumers a fierce experience. “8.6 is like adding fuel to the fire, it kindles your passion to get the most out of that beautiful moment.”
To underline the intensity, a fierce looking wolf represents the product range. For the glass bottles Swinkels entrusted CCL Label with the production of a fitting decoration. The 8.6 are printed with a strong and opaque white. The dot is highlighted with an intense red and all three elements are embellished with a structured tactile varnish to create a rough surface.
The Swinkels family is an independent family brewer that understands beer as enjoyment that brings people together. They have been in the brewing business for more than 300 years, currently in 7th generation.
CCL Label Trittenheim thanks C. F. ROTHBAUM for entrusting them with the creation of the labels for their ROTHBAUM CIDER IMPÉRIAL. The ROTHBAUM CIDER IMPÉRIAL is a handmade “Heaven Nectar” that captures the elegance and finesse of the Eifel’s and Moselle’s apples which are also reflected in the product design.
CCL Labels offers innovative decoration solutions enabling brands to achieve their sustainability goals – with recycled content. CCL Label is constantly working on new label constructions that help reduce the environmental impact of their customers’ products while maintaining the brand identity and premium appearance.
Digital advantage: Effectively outfitting crafty RTD cocktails
That Boutique-y Gin & Whiskey Company by Atom Brands UK launched a range of crafty gin-based cocktails. They roll out this summer to the UK and Europe. Australia and New Zealand will be following later. The colourful decoration is produced at CCL East Kilbride.
- Jo Webb
- Brand Launch
- Created 30 Jun 2020
- Modified 30 Jul 2020
- Hits 79