Healthy food is good, even better if it’s also tasty. Juice and nectar brand «Rich» has launched a new range of cold storage juices «Rich Superfruits» with no sugar or preservatives used in production.
The new product contains superfruits that boast high amounts of natural elements in their content that are beneficial to human health. In addition to that, juices are produced with the use of direct extraction technology and don’t undergo the concentration process ensuring that naturalness and fresh taste of juicy fruits are carefully preserved.
CCL-Kontur, Coca-Cola’s well-established partner, has been entrusted to develop the label printing technology for the new product range. The goal was to highlight the naturalness of the product itself keeping the concept of minimalist label design. The Russian printing house worked together with the CCL team in the United Kingdom to put into practice the concept elaborated by the Russian plant.
The shrink sleeve was produced on PET material with UV Flexographic printing technology. Fine lines of the leaves in the label background produced with reverse printing over soft-touch varnish give the design the stylish touch and exquisite minimalist elegance that the client aspired to see in the new natural product.
- Material: PET
- Finishing: velVarnish, super-soft-touch varnish
- Technology: UV Flexographic
CCL Label Trittenheim thanks C. F. ROTHBAUM for entrusting them with the creation of the labels for their ROTHBAUM CIDER IMPÉRIAL. The ROTHBAUM CIDER IMPÉRIAL is a handmade “Heaven Nectar” that captures the elegance and finesse of the Eifel’s and Moselle’s apples which are also reflected in the product design.
CCL Labels offers innovative decoration solutions enabling brands to achieve their sustainability goals – with recycled content. CCL Label is constantly working on new label constructions that help reduce the environmental impact of their customers’ products while maintaining the brand identity and premium appearance.
Digital advantage: Effectively outfitting crafty RTD cocktails
That Boutique-y Gin & Whiskey Company by Atom Brands UK launched a range of crafty gin-based cocktails. They roll out this summer to the UK and Europe. Australia and New Zealand will be following later. The colourful decoration is produced at CCL East Kilbride.
- Jo Webb
- Brand Launch
- Created 24 Aug 2020
- Modified 24 Aug 2020
- Hits 269