The cosmetic industry is working for a new take-off: the excellence and innovations of the sector are the secret to dealing with today's complicated scenario worldwide. Cosmoprof Worldwide Bologna, the privileged observatory of trends and must-have products for the beauty market, is getting back in the game, giving visibility to the over 3,000 exhibitors who will be in Bologna from 11 to 15 June to relaunch the sector.

From March 4th, the companies attending the event will be able to update their applications for CosmoTrends and Cosmoprof & Cosmopack Awards projects.

CosmoTrends, the report created in collaboration with Beautystreams, offers an exclusive overview of the trends emerging among the Cosmoprof stands. In June, a first preview of the most influential products on the market, on display at the entrance of Cosmoprime - Pav. 14 - will offer suggestions and ideas for exclusive visit routes for buyers, journalists and influencers. The report published at the end of Cosmoprof will collect all the most interesting products and proposals seen during the show. Edition after edition, CosmoTrends has become a highly appreciated tool, not only by marketing and communication professionals, looking for exclusive content, but also by companies, which can align their production strategies with the trends characterizing the market.

Cosmoprof & Cosmopack Awards are the only contest involving all sectors of the cosmetic industry, offering a first preview of the novelties and new technologies for the industry. The contest has become a specific element of the entire Cosmoprof platform, thanks to its international editions, and it is highly recognized in the sector.

From March 3 to May 14, companies will have the opportunity to present their new proposals, on display at the event in June.

Cosmoprof Awards celebrate the best proposals for finished products, according to 5 categories:

• SKIN SAVIORS: the most inclusive and performing skincare products for a healthy skin look
• NEW KID: beauty devices, furniture and products for Beauty Salon & Spa
• MAKE-UP AND NAIL GAME-CHANGER OF THE YEAR: the brand-new make-up proposals to be seen on fashion catwalks
• HAIR INDUSTRY BREAKTHROUGH: the best accessories, hair care and styling products
• NATURAL MIRACLES: an award to companies investing in research and development for sustainable collections

The latest technologies and innovations are the main spotlight for Cosmopack Awards, according to 5 categories:

• THE MAKE-UP FORMULA TRANSFORMER: highly performing formulation for make-up for eyes, lips, face and body.
• THE FOUNTAIN OF YOUTH: THE AGELESS SKINCARE FORMULA: new skincare formulas with anti-aging and anti-pollution effects
• LUMINARY MAKE-UP PACKAGING: new packaging solutions for make-up products
• DESIGNER’S DELIGHT IN PACKAGING: the new proposals for skincare packaging
• CHAMPION OF SUSTAINABILITY: solutions for the beauty industry, characterized by natural ingredients and sustainable processes

From 14 to 27 May, almost 60 key figures - industry experts, Key Opinion Leaders, brand managers, media and influencers - will be invited to express their preferences, led by a chairman partner for each category: centdegrés, Mintel, Beautystreams, Quantis, and Cidesco Italia.

The finalists will be announced on May 28, and among them the jury will have to choose the best products and services of the 2020 edition. The winners will be announced on Friday, June 12, at 5.00 pm.