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When we focus on high-end products, luxury items or gift products, a stand-out finish is required, since we are faced with items that are going to be gifted to other people, or products which the customer buys for themself seeking maximum satisfaction.
For this reason, it is very important to provide them with a unique packaging finish that meets the customer's expectation. With this, you will ensure the final customer finds a product which makes them feel special and produces satisfaction.
The outer part is the first thing seen and therefore, a fundamental piece to transmit the image of exclusivity or luxury. In addition, it also feeds the feeling that the product inside is especially worthwhile and of value.
In order to achieve the most elegant and subtle finishes on metal packaging for products such as perfumes, inspiration is sought from other sectors such as automobiles or even interior decoration.
In these fields, we find the flashy and modern paints that combine metallic particles with color to achieve finishes such as a pearl effect.
In order to achieve the pearl effect when printing on metal, a specialized process is carried out, which mixes the printing ink with metal particles, just like in the automotive industries, but in a way that is adapted to the particularities of the product for which the packaging is designed.
In this way, colours with pearly shines and with contrasts that create plays of light, perfect for the colour to vary according to the perspective from which it is being seen and according to the light affecting the packaging. In any case, the result is always surprising and very striking, making the packaging stand out positively from the rest of the items on display.
Eurobox's pearl effect decoration is especially ideal for perfume packaging whereby it transforms the metal shell into something really outstanding. It's both subtle and elegant, just like the best fragrances.