Firstan is delighted to announce that their entry into the luxury packaging awards has been shortlisted in the Food category for the 2015 Luxury Packaging Awards. The Cheesecake cartons launched into Waitrose in May 2014 are a great showcase of Firstan’s ability to take the designer’s, brief and convert it into a stunning on shelf masterpiece.

Working closely with the designer, Firstan’s in house reprographics department created a multi layered artwork to incorporate a multitude of artwork detail and finishes. In order to make these cartons highly attractive on shelf and to emphasize the brand a number of processes and design elements were used. The three parties, customer, designer and converter worked together to produce the final carton design.