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    API's Foil and Service has it All Boxed Up

    Europe, UK, Ireland, Luxury, Secondary Packaging, Secondary Boxes, Cases, Gift Packaging, Gift Boxes, Tree Derivatives, Board, Packaging Decoration, Hot Stamping, Metallization, Coating

    Brand enhancement specialist API has been given a ringing endorsement after it supplied the foil for The Little Leather Box Company’s latest bespoke presentation Gift Box. Charlotte Carver, designer and founder of the Worcestershire-based company, said she was “delighted” with the metallic foil from API, and also with the level of customer service the company provided.

    Charlotte was seeking a specific foil for the logo on her company’s new presentation box, and contacted API on the recommendation of her die supplier. API had exactly the shade she was after – the elegant, pale blue 2268 Topaz – which would prove perfect for her requirements.

    The metallic hot stamping foil supplied by API ensures the best, most reflective finish of all coating processes, and is also the most versatile for use on different materials and substrates. For this application, heat and pressure stamped the foil, while the thin layer of metal ensured the brightness and opacity were free from any variability.

    Metallic hot stamping foil is one of many brand enhancement products offered by API, which works with its customers to ensure its products meet their precise requirements.

    With solutions ranging from the latest registered holographic laminates, through to fine detailed and haptic finishes available from its stamping foils, API focuses on ensuring brand owners’ packaging truly stands out.

    "API were totally professional and approachable from start to finish,” said Charlotte. “They were very efficient at supplying the Topaz foil so the job could be completed.”

    The Little Leather Box Company has more than 30 years’ experience providing customers with high quality presents and luxury, hand-made leather boxes. It offers a range of bespoke presents from different sized leather boxes to cufflinks and playing cards, and prides itself on its high-quality products, exceptional value for money and personalised hand-made service in today’s automated world.

    “Until I found API, I was despairing of ever finding the right shade for the foil,” concluded Charlotte. “I looked at other charts, and all of them were wrong. Needless to say, I am delighted with the finished box, of which the API foil is the crowning detail. We would definitely use API again."

    See also

    API introduces new laminating adhesives to meet market demand for more technically challenging laminates

    Brand enhancement specialist API has made a breakthrough in the performance of its metallised polyester film laminates with the introduction of a new adhesive system. Having been successfully trialled through a rigorous testing program, the new adhesive is a welcome addition to the range used by API in Europe, as it offers improved peel strength, reducing the risk of delamination during subsequent manufacturing processes.

    API's Holonique Boutique delivers brands an extra dimension

    API is leading the way in the creative development of holographic and other highly visual optical packaging solutions with the launch of its custom decorative holography service, Holonique™ Boutique. The service is designed to provide API’s specialised knowledge in the use of holography and 3D Designs, which, as an integral part of the product pack design, can add the extra dimension to brands across the food, drinks, personal care and beauty sectors.

    • Brand Launch
    • English
    • Modified 31 Aug 2016
    • Hits 1682