If this is your company, CONTACT US to activate Packbase™ software to build your portal.

    Sweet success: Mondi shows innovative flair with novel ice cream cone sleeve and lid

    • Mondi

    Ever since Mondi scooped up Turkish flexible packaging manufacturer Kalenobel via a July 2016 acquisition, it has eyed the ice cream sector as a cool growth opportunity.

    Now known as Mondi Kalenobel, the Istanbul-based business, with its pair of production facilities in the northern Turkish city of Kirklareli, continues to establish itself as a packaging innovator in the ice cream world.

    Most recently, it took on a customer challenge that no one else dared attempt –– to produce a paper ice cream cone sleeve that contained a clear plastic window, allowing the consumer to see the sugar wafer cone underneath. The company was approached in 2016 by family-owned sugar-cone maker Oexmann GmbH & Co. KG of Gelsenkirchen, Germany, who wondered if it could be done.

    The ambition required deep innovation knowhow in ice cream packaging. “We were the only supplier to accept this challenge,” says Sedat Igbar, commercial manager – Europe for Mondi Kalenobel. “We worked step by step with Oexmann and developed and patented a cone sleeve that lets ice cream lovers see the goodness inside. The first commercial products hit the shelves this past May.”

    Oexmann, which first began making ice cream cones in Gelsenkirchen in 1926, ships these special sleeves half-way around the world to Auckland-based ice cream producer Fonterra Brands (New Zealand) Ltd., which is using them to package some of their premium cones.

    The oval clear window on the cone sleeve measures 2.3 cm high by 1.8 cm wide, explains Igbar, and is made of biodegradable film, per Oexmann’s wishes.

    Now run by Thomas Oexmann, grandson of founder Karl Oexmann, business is flourishing for the German cone maker. In addition to New Zealand, notes the current managing director, “We export our ice cream cones to virtually all European countries. At the moment we produce almost five million ice cream cones per day.”

    Euromonitor in 2017 estimated retail sales of the global ice cream market at about 74 billion USD, and growing. Europe covers about 30% of the global ice cream market and the consumption growth in the region is particularly driven by single portion ice cream sold in stick, cone or cup format. Mondi Kalenobel is exporting 75 percent of its ice cream business and expects a strong sales increase in Europe.

    For Oexmann’s customer - New Zealand ice cream producer Fonterra - Mondi developed a unique window sleeve design that represents an untapped branding opportunity for the company’s premium cones. Shoppers would be able to see the elements that went into tasty cone concoctions such as Kapiti Cherry Blossom & Strawberry; Kapiti Toasted Sesame & Golden Syrup – which has just recently been honoured as the most innovative ice cream 2018 by the International Ice Cream Consortium (IICC); and Kapiti West African Dark Chocolate & Yuzu. (Kapiti is an island about 5 km off the west coast of the lower North Island of New Zealand.)

    Mondi further decided to also create a small, see-through window, laser cut to the outline shape of Kapiti Island on the cone lid, allowing the consumer to view the ice cream below.

    Fonterra liked it, and Mondi is now supplying custom-made lids in addition to the cone sleeves.

    “We’re focused on finding the solution –– even if it takes six months or a year,” stressed Igbar. “Mondi also has shown the ability to create convenient, easy-to-open packages to generate impulse purchases, as well as various sustainable solutions. We are truly a one-stop shop and major player in the ice cream packaging market.”

    For more details about Mondi’s ice cream packaging capabilities, contact your local representative or visit www.mondigroup.com/flexiblepackaging.

    See also

    Mondi to show how its innovative packaging solutions respond to industry and end-user trends at interpack 2017

    Mondi to show how its innovative packaging solutions respond to industry and end-user trends at interpack 2017

    Mondi, the international packaging and paper Group, will show how its packaging solutions are addressing current trends at interpack – the world’s largest trade fair for the packaging industry. Consumers today are sophisticated and demanding. They prefer packaging that is convenient and that helps them make a buying decision. According to a survey from the market intelligence agency Mintel on Packaging Trends 2017, today’s consumers are also attracted by packaging that stands out through unusual and pleasing design, texture or innovative features.

    Mondi attracts 30% more visitors at FachPack 2016

    Mondi attracts 30% more visitors at FachPack 2016

    Mondi, the international packaging and paper Group, recorded a 30% increase in the number of visitors to its booth at this year’s FachPack trade fair in Nuremberg. Customers, prospective customers, suppliers and other interested visitors totalled nearly 900 over the three-day fair from 27-29 September. Of those, a huge number were first-time contacts for Mondi, showing the importance of trade fairs for reaching a large number of new business contacts and potential customers.

    Driven by great ideas: Mondi automotive solutions to be featured at FachPack 2016

    Driven by great ideas: Mondi automotive solutions to be featured at FachPack 2016

    Mondi, the international packaging and paper Group, supplies the automotive and automotive parts industries not only with a variety of customised packaging and specialised paper, but also with high-tech automotive interior materials made from extrusion coated multilayer complexes. At the FachPack trade fair on 27-29 September in Nuremberg, Germany, Mondi will show its extensive range of state-of-the-art solutions for the automotive and other industries.

    Mondi’s new anti-staining pouch offers the perfect stainless retort solution

    Mondi’s new anti-staining pouch offers the perfect stainless retort solution

    Ready-made meals and sauces with high fat content and strong colours often have an undesired side effect on the packaging – they leave stains. As an attractive appearance and long shelf life are two key factors in convenience foods, Mondi set out to find a solution for this problem. The result is a new retort packaging that ensures highest barrier properties whilst sustaining opacity and enabling high-quality designs.

    • Elias Bittan
    • Product Info
    • English
    • Created 26 NOV 2018
    • Modified 26 NOV 2018
    • Hits 117