An artist walks into a sweet shop

When updating the Yorkshire Mixture bag, the choice to team up with Sheffield artist Luke Prest, one of the finest proponents of the Pop Art style movement, was easy for Maxons. With roots dating back over eighty years Maxons pride themselves on quality and as a result Yorkshire Mix has become synonymous with the name Maxons throughout the UK.

Packaging supplier National Flexible’s Carol Burdett said, “Us Sheffielders are extremely proud of our heritage and Maxons are an important part of that.

“National Flexible played an integral role,” said Maxons Company Director Chris Pitchfork, “Lee and Phil really helped and the feedback has been excellent.”

This traditional sweets mixture certainly has the heritage, alongside the youthful and fresh feel to grab a lot of attention.