Glow Labs’ recycled polyethylene terephthalate (rPET) bottles will be manufactured at Pact’s Henderson plant in New Zealand.

Raphael Geminder, Chairman of Pact Group: “We are extremely proud to have designed and manufactured these bottles made from 100% recycled content. The bottles are approximately 25% lighter than the previous PET bottles which means we are using less material per bottle.

“Based on Glow Labs' current volumes, this equates to approximately 111 tonnes of plastic that has been reused and diverted from landfill. In partnership with Glow Labs, the release of the new bottles demonstrates Pact Group’s commitment to sustainable packaging design,” says Geminder.

Sustainability lies at the heart of Pact Group’s vision – to enrich lives everyday through sustainable packaging solutions and this launch reinforces our 2025 Sustainability Targets including offering our customers 30% recycled content across our entire packaging portfolio, eliminating all non-recyclable packaging that we produce and having solutions to reduce, reuse and recycle all single use secondary packaging in supermarkets.

The launch of Glow Labs' 100% rPET personal care bottles follows parent company Earthwise’s move to incorporate 75% post-consumer recycled content into their laundry liquid bottles last year. Earthwise has pledged to support the New Zealand Plastic Packaging Declaration, making a commitment that 100% of its packaging is recyclable, reusable or compostable by 2025 or earlier.

Glow Labs new rPET bottles are 100% recyclable and will be available from Coles throughout Australia from March.