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Beauty trends: Anti-ageing dedicated to men

  • Premi
Beauty, Personal Care, Personal Care, Male Grooming, Glass, Packaging Decoration, Metallization, 10 - 99.99 ml, 50 ml

Beauty companies are expanding their ranges of products dedicated to men with specific treatments such as sports and anti-ageing serums. 

Dr. Max Pharma, a leading company in the production of beauty skincare products for the pharmaceutical industry, has chosen Premi for the launch of their new Nuance man line consisting of a daily energizing gel, nightly cream and aftershave in the distinctive 50ml Premi Airglass. Interior art and metallization of the accessories enhance the glass line of the Premi P collection.

As packaging dedicated to men becomes more refined, the result is a product with an elegant design for the man who seeks quality without having to renounce to aesthetics.

See also

Premi’s distinguishing factor: 3D inkjet technology

The challenge facing brands today is that of responding to the needs of an increasingly demanding consumer, who has clear ideas about what he wants and whose choices are more difficult to influence. This is why it is becoming increasingly important to pay acute attention to new market tastes and trends, enabling Premi to present innovative products that stand out from those offered by competitors in the beauty, skincare, make-up, and fragrance industries.

Luxurious and sustainable packaging: a new possibility

Premi Beauty Industries are delighted to have been selected by New Zealand Secret to produce the packaging for their first skin care line. The extensive new range features a cleansing milk, a facial toner, a serum, and an anti-aging cream for both day and night. Premi Studio, the creative team behind Premi, suggested using luxury packaging for the products to capture New Zealand Secret’s brand philosophy, which focuses on nature, harmony, and balance.

The countdown has begun to the inauguration of the new Premi showroom in Los Angeles! Coinciding with Luxe Pack this year (February 8th, 2018), Premi has the pleasure of announcing the opening of its first US office. Not far from the prestigious district of Beverly Hills, the new showroom is ready to welcome customers who will be able to see all the "Made in Italy" designs of products in the P-collection and projects carried out for the most important brands in the sector thanks to the contribution of the Premi Studio team.

  • Company News
  • English
  • Modified 12 Jul 2019
  • Hits 424