Rayuen Packaging is a relatively new beauty packaging company on the market, yet it already has an excellent reputation for quality and service comparable to companies that have been established for many years. Sue talks to the Webpackaging team about how Rayuen has been building such a solid foundation for itself in such a competitive market and the importance of quickly recognizing trends in beauty packaging.
Sue, please can you introduce yourself and tell us about your position and what it entails at Rayuen Packaging?
I have been working in the cosmetic packaging industry for 12 years. It's something that I enjoy and am passionate about. My experience at Rayuen Packaging has taught me a lot about both the production and decoration processes. I've also seen the importance of quality, both in the product and in offering a quality customer service. All of this has helped me to move forward and to serve customers even better using my vast professional knowledge of the cosmetic packaging industry.
Rayuen is a relatively new beauty packaging company, yet it already has an excellent reputation for quality and service comparable to companies that have been established for many years. How has the company developed its excellent reputation?
Our company was established 2013. All the staff at Rayuen are highly-experienced and customer-oriented and we are looking to build long-term relationships with clients to be their real partner. This is important for business at Rayuen Packaging.
As well as offering competitive prices for high quality products, customer service is very important — giving a quick and professional response, thinking for our clients and carrying out what we promise. A customer can just tell us their needs and we will take care of the rest.
What type of customers do you work with?
We are working with international companies from the US, Canada, UK, Australia and more. These companies include private label labs, packaging distributors and cosmetic brand too.
Rayuen beauty packaging products are described as "eye catching and functional innovation". What techniques do you use to ensure that your products stand out on the shelf?
In addition to ensuring the safety performance of the product as well as an eco-friendly performance, the texture and appearance of product is important. We advocate simple and pure designs. For us, less is more so that the product is always the highlight.
You offer a lot of different product types - caps, sprays, pumps, bottles, jars, etc. Are there any which are particularly popular?
Most of our clients come to us requesting glass jars and bottles. Containers for skin essence and face oil, like glass dropper bottles are especially popular at the moment. It is important to ensure that customers have a full range to choose from and be able to "accessorize" with the best option dispenser or cap.
Will Rayuen be offering any new products to its portfolio in the near future?
Yes! We are developing new molds for glass jars and wooden packaging concepts which will be added to our portfolio very soon. Customers are looking for eco-friendly options, so adding wooden packaging products into our product catalog offering is something that is very important for us.
Where can customers see the new products?
We're planning to showcase them at packaging exhibitions shortly.
Rayuen's airless cosmetic jar: Classic chic with unparalleled product protection
Airless packaging is the ideal solution for preventing formulations from an early demise through exposure to air and other contaminants. Rayuen Packaging's airless jar solves the issue for viscous, creamy products such as creams, serums and foundation.
High performance PETG dropper assemblies from Rayuen Packaging
A high performance PETG dropper is the latest product to be incorporated into Rayuen Packaging's selection of stylish beauty and cosmeceutical packaging concepts. The new dropper benefits a 13/415 neck ensuring its compatibility with glass vials and bottles, for targetted dispensing of serums and face oils, and can be customized for a unique finish.
Wooden caps provide a great way for beauty brands to make a visual statement about their sustainability values. Rayuen Packaging has introduced a new line of wooden caps into its packaging portfolio. Offered in Beech, Ash, Oak, Walnut, Bamboo and more, each type of wood offers a slightly different finished impression.
New opal glass bottle from Rayuen Packaging
Rayuen Packaging have released a new opal glass bottle ideal for containing dietary supplements and nutraceutical products. The sleek white appearance of the bottle gives a professional and elegant look that inspires trust in the customer at the point of purchase.
Diverse closure options from Rayuen Packaging for opal glass bottles
For years, Rayuen Packaging has been a preferred supplier for providing opal glass bottles and jars as a trendy packaging solution to high-end cosmetic brands worldwide, as the opal glass bottle is reguarly adopted by companies when creating a premium impression for a cosmetic brand. In order to match diverse dosage and usage requirements of companies, Rayuen has several closure options available for its opal glass bottle collection.
Rayuen Packaging launches 10ml glass bottles for fragrance and oils
Rayuen Packaging introduces a series of thick-walled, heavy-based 10 ml glass bottles that are just perfect for packaging fragrance and essential oils. The 10 ml flint glass bottle is available in both a square and cylinder shape. Its distinctive tall and slim style fits in neatly with the premium and trendy cosmetic product line.
Luxury plastic makeup jars with lid
Rayuen Packaging introduces luxury plastic make-up jars with lid. The jar is made of incredibly bright PETG, featuring a thick-walled style and glass-like styling. The fully recyclable packaging component is of excellent toughness and performance, as well as offering a high level of chemical resistance.
Glass makeup jars with screw cap
Rayuen Packaging has introduced a new, elegant glass jar with a circular shape that can be used for beauty and cosmetic products. With 3 capacity options available — 3ml, 5ml and 10ml — Rayuen's elegant glass jar is compatible with many delicate skin care and make-up formulations.
Cosmetic Spatulas for Facial Treatments
Rayuen Packaging introduces a new selection of metal cosmetic spatulas that are perfect for skin care cream application and facial mask treatments. Each spatula has a distinctive feature that helps to maximize facial treatment result and enhance sensational user experience.
Rayuen Packaging introduces a line of glass-like heavy wall PET cosmetic jars
Rayuen Packaging has introduced a line of glass-like heavy wall PET cosmetic jars, with various exquisite styles that are shatterproof. With color variations and style changes available, thick-walled cosmetic jars are a great option for many cosmetic products.
Opal white glass bottles & jars for clinical, medical, skin care, and cosmeceutical products
Rayuen Packaging introduces JG-AD Series, the new packaging collection built for clinical, medical, skin care, and cosmeceutical products. The white glass components are perfect shield to block light, and protect product from with good shading performance. The color white has always been recognized as clean and tidy perfectly complementing medical skin care claims, and makeing consumers feel safer.
Opal white glass cosmetic bottle & jar is all the go
Believing most of ladies have ever tried the Black Tea Musk & Sugar Face Polish from the French Brand Fresh, you will find the glass container which Fresh used is not just a regular white glass jar, you get the feeling of clean, pure, elegant and prestige when you have it on the hand.
Packaging trends for skin care products
According to study from Diagonal Reports, skincare is a rapidly evolving subset of personal care, will remain central to the beauty market in coming years, and is becoming more scientific and medicalized, the changing needs of skin care packaging should meet new skincare needs too.
The newest product to enter Rayuen's catalog of products is a thickwall, glass-like cosmetic jar. The jar looks similar to many other PETG cream jars, but, the price is far better! The heavier weight provides a more prestigious feel to the plastic jar, similarly to glass. However, the high price is not associated.
Size does matter... in packaging
To pack cosmetics and skincare products, do you think how big the cosmetic containers should be? Small cosmetic containers are ever more popular and delightful, compared to the previous 50ml or 100ml face cream, 200ml or 400ml facial cleansing toner. A trend of small cosmetic jars and bottles has come as many famous brands are already using smaller containers for their cosmetic treatment products.
- Jo Webb
- Created 15 Jul 2016
- Modified 21 Jul 2016
- Hits 2287