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- The old events
The brand was officially launched in 1933 as Marcelle, and all its products are made in Canada. Since 2013, Marcelle has been an important partner of the Skin Health Program launched by the Canadian Dermatology Association (CDA).
The company has always been cautious in its packaging selection. Considering compatibility and stability requirements for its MICELLAR WATER series, the project manager selected SR Packaging to produce its very own PET bottle to protect 4 different products in this collection.
The customized, crystal clear PET bottles have been manufactured in 400ml and 500ml volumes. They are each specially treated with UV coating to protect the product from light, accompanied with 4-color silk screen printing to achieve the visual design, and hot stamping to emphasize the brand impression.
The result is a refreshing, yet elegant presentation and which has received very positive market feedback. The products are available for purchase both online and in drug and mass retailers in Canada.
BEAUTY WITHOUT COMPROMISE, said the Canadian company - Marcelle
It’s both interesting and fascinating to see how Marcelle, this Canadian beauty and skincare name, evolves and grows along with the last century's major events. - Marcelle’s Heritage
POLYLAMI: the advanced packaging tube for Lancer Skincare's Skin Perfectors
While developing Skin Perfectors Eye Concealer and Perfecting Primer, the packaging engineers encountered SR Packaging and decided to use POLYLAMI for the two new developments. Polylami is an exclusive packaging tube solution that is only available with SR Packaging. The unique gloss and sheer reflection of each tube resemble the advanced production technology and barrier protection to block gas and evaporation.
While “Sustainability” has recently become a buzzword throughout the cosmetics industry, for Primavera, it’s been the company’s lifestyle for 30 years. Primavera opts to use packaging bottle that contains post-consumer recycled resin for its organic natural product, dedicating a corporate’s responsibility in preserving the environment for future generations.
'Thank Goat' for SRP's PE tubes
Thank Goat is an Australian skincare line that incorporates natural goats milk. Thank Goat turned to Taiwanese packaging specialist SR Packaging to supply the packaging for its Manuka Honey Lip Balm and Lime & Fig Lip Balm, opting for white 15ml PE tubes, decorated with 2-color silk screen printing, and capped off with a PP closure.
PE tube for Aqua Savon Spa Collection
Accompanied by a dark brown flip-top cap, the tubes are decorated with detailed offset printing that shows delicate graphic designs and texts on the packaging. PE tube is known for its good performance of compatibility with chemicals. It is also a guarantee of keeping the product under stable condition, hence an excellent solution for special formulas that are built for sensitive skin type.
A delightful brand impression for SeboCalm
SeboCalm’s design team has created a delightful visual effect by deploying the most suitable and cost-effective decoration options with the help of SR Packaging. Working on a design concept to maintain a refreshing, clean impression of the product line, the decoration was kept fairly simple as the team opted for pure white silk screening to present the products and text which looks revitalizing whether the PET bottle is a transparent glacier blue or opaque turquoise.
CW Beggs opts for SRP's recyclable PET bottle
During the development of its Ultra Moisturizing Hand and Body formulation, the CW Beggs team was also looking for a sustainable packaging solution that would provide an excellent barrier. The company contacted SR Packaging regarding its PET bottle as the most suitable option.
Ultra Flat Tube for ECOCOCO Skincare
ECOCOCO Australia, is a range of vegan, organic and cruelty-free hair, skin and tanning products launched by Stefan Ackerie in 2014. The company contacted SR Packaging for its new trio skincare collection that required a sleek design and smart packaging application, and selected SR Packaging’s Ultra Flat Tube for its Cleanser, Exfoliator, and Moisturizer.
SRP's PET bottle & jar for ECOCOCO's body wash and butter
Skincare lines that contain coconut oil require compatible packaging protection to maintain the product in optimal condition and ensure that the product performs as per consumers' expectations. To make sure that ECOCOCO's coconut oil body wash and butter products stay in good condition after transit, the company decided to work with SR Packaging, selecting SRP's PET bottle and jar.
SR Packaging, one of Asia's premier packaging firms offering a variety of packaging solutions and decorating applications, has recently introduced a premium decorating capability for the beauty and cosmetic packaging sectors. Aluminum components directly benefit from the inherent property of offering light, high quality that meshes perfectly with SRP's skilful decoration to create brushed metal.
- Sophie Tu
- Brand Launch
- Created 12 Jun 2019
- Modified 17 Aug 2020
- Hits 1180