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Recycled Pulp is now one of the sustainable materials to be used for SR Packaging's Concept Designs

Beauty, Personal Care, Primary Packaging, Active, Smart Packaging, Tree Derivatives

Since 1989, SR Packaging has been established as a professional supplier of skincare and toiletry packaging solutions. Offering makeup compacts made of recycled pulp is the next big step towards SR Packaging’s sustainable business plan.

Many makeup compacts, lipsticks, and lipgloss packages are usually either difficult or unable to be recycled, due to the packaging design complexity or the heavily coated decoration. Considering that makeup items are usually small, it would do less harm to the environment to opt for biodegradable materials rather than post-consumer recycling. With a thorough evaluation from an engineering perspective, SR Packaging has added an alternative material option for makeup products — Recycled Pulp.

The concept is based on reusing resources available instead of harvesting forest which is recognized as environmentally harmful and had led to an even worse situation. By using recycled pulp for packaging components, a greener lifestyle is presented. Consumers no longer have to toss away components that cannot be decomposed in landfill. It also helps with enhancing brand identity and consumer confidence in a brand. 

The design team at SR Packaging will be extending this design concept for more variations, and ensure they are seen worldwide to raise more awareness of positive and sustainable green actions. 

See also

AMARI, the streamline, refillable PCR Airless Bottle for gender-neutral skincare solutions

The updated version of PCR Airless Bottle, AMARI, is one of a kind, minimalist packaging design. It is built for gender-neutral skincare solutions as the beauty trend had slowly shifted beyond gender differentiation. More and more companies are providing personal care solutions both for men and women based on specific skin conditions. As of today for many, improving self-esteem by using beauty products is no longer a privilege but a daily routine.

PCR Airless Bottle shortlisted for 2019 ADF & PCD New York Innovation Awards

SR Packaging’s PCR Airless Bottle had been shortlisted for the ADF&PCD New York Packaging Innovation Awards. Brand new to the market, SRP's PCR Airless bottle offers a solution for cosmetic brands with delicate formulations requiring airless packaging, within a 'green' pack which facilitates the re-use of plastic waste. The show organizer will be revealing the winners of this year’s awards directly at the show on September 18.

  • Company News
  • English
  • Modified 13 Aug 2019
  • Hits 625