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Too Faced & Virospack target the glitter trend

  • Virospack
Beauty, Personal Care, Cosmetics, Make Up, Eyes, Face, Primary Packaging, Bottles, Bottles - Clear, Caps, Lids, Dispensing Closures, Bulbs, Pipettes, Droppers, Cosmetic Components, Plastic, Glass, Metal, Packaging Decoration, Colouring

With the help of a dropper dispenser pack developed by Virospack, Too Faced, the make-up brand that knows how to have fun, presents its latest illuminating product, the Bottle of Unicorn Tears. Inspired by the brand's lipstick, Too Faced's brilliant elixir is the stuff of dreams, and Virospack's dropper dispenser pack allows the glitter formulation to be applied drop by drop for a magical finish.

Leaving an intense illuminating effect, the product highlights facial characteristics as desired by the consumer. The Bottle of Unicorn Tears is an indispenable product for consumers desiring a flattering, fashionable look, with a touch of fun. Too Faced recommends applying a few drops onto the cheekbones, Cupid's bow, and brow bone in order to achieve a final look that highlights these features. It can also be applied to the eyelids for a radiant effect around the eyes.

Virospack's dropper is ideal for ensuring clean precision in dosage and application, and, staying faithful to Too Faced's fun and colourful image, Virospack has decorated the dropper with a unicorn and rainbow illustration. Made from standard components, and decorated and assembled in Virospack's facilities, the dropper is evidence of Virospack's expertise when it comes to customisation for brand satisfaction.

The dropper has a custom baby blue injected plastic bulb, gold metal shell cap, and glass pipette. Matched perfectly with a transparent bottle, the product boasts a very "Too Faced" decoration, resulting in a final packaging as creative and fun as the product contained inside.

Illuminate your face, highlight your features, enhance your beauty, drop by drop.

See also

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Respect and commitment for equality

Committed to its Equality Plan, Virospack has taken another step forward in its Corporate Social Responsilbity (CSR) to reinforce its family business values in recognition of its greatest asset - the team which makes up the company. As a result of this commitment, the company organized a participatory meeting to discuss, reflect, comment and, ultimately, raise awareness among all the company's production managers of the importance of equal opportunities for all employees.

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Virospack awards innovation in packaging

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The integral relationship between sustainability and innovation

At Virospack CSR has been one of the cornerstones of the business since it began in 1956. For over 60 years the Spanish Dropper Company has been working to ensure that every member of the team feels at home, whilst respecting the environment as the home of the business, to ensure minimal impact. As the family business has grown, so too have the measures which the company assures for both a happy workplace and healthy planet for future generations to enjoy.

Virospack commits to academic training in packaging to encourage creativity and innovate young talent

The National Packaging Design and Sustainability Awards seek to promote innovation, design and sustainability in the packaging sector, as well as strengthen the link between the business world and university study. This reflects two long-standing goals in Virospack's CSR plan and its commitment to creativity and innovation, trusting in academic training and motivating young talents as Virospack increases its University support each year.

  • Brand Launch
  • English
  • Modified 23 Mar 2020
  • Hits 673