In a dynamic and competitive market environment with informed consumers that expect increasingly more of their beauty products, improving the user experience has become a constant update for cosmetic brands and ultimately the sector.
Virospack, always looking for innovation and the best service for its customers, now goes beyond the development of a new dropper and proposes a new packaging concept that offers an extra function to the dropper's own as it responds to the needs of the market,
INNOVATIVE DROPPER WITH MASSAGER TIP
Virospack presents the first dropper with a massager tip. The bulb system is enclosed inside the dropper, and its pipette concludes with a metal tip which is a completely harmless material that has been dermatologically tested, providing a cold effect that is instantly cooling on the skin.
2 in 1 APPLICATOR
Thanks to its metallic tool, Virospack's new dropper offers extra benefit to the precision, ease and safety in the dispensing and application of the product. This dropper is also a massager providing a pleasant, refreshing sensation to increase the effectiveness of the product with a decongestant effect and blood activation for better penetration and absorption of the formula.
Virospack's metallic tip dropper is available in classic or push button style. And, it can of course be decorated according to brand preferences – spray printing, injected colour, metallization, metal shell… at Virospack's own facilities, offering customization and ensuring the final quality.
The pipette is PP and incorporates the metal tool at its end with an original drop-shaped design for a pleasant massage and better results.
It is a novel and quality dropper, both in its design and the materials utilized. Whether a classic or a push-button dropper, the pipette's length fits perfectly with Virospack's moulded glass bottles in Slim model 15ml capacity or Wide model 30ml capacity, as well as with last drop technology, to form a premium final set.
The dropper also fits perfectly with many of the company's tubular glass bottles and a large line of vials in the market.
The new dropper applicator with a massage tip has been specially designed for eye contours, serums, oils, fluid makeup, and in general for low viscosity formulas, which require a precise, comfortable and pleasant application, and a refreshing effect on the skin.
HOW TO USE IT
The amount of product needed can be dispensed with maximum precision directly on to the skin or fingertips. It is recommended to slightly extend the product and then massage it with the zamak tip to achieve a cold effect that will activate the blood circulation and facilitate the spread of the product evenly, for greater penetration and greater efficiency.
BETTER USE EXPERIENCE
The new dropper with metal tip provides an enhanced user experience and is a 2-in-1 proposal developed internally by the team at Virospack. It is a multifunction dropper that benefits the consumer through a more comfortable and easier gesture, that is also more pleasant and reinforces the emotional bond with the product. Today, products capable of providing a plus beyond the effectiveness of its formulation, undoubtedly generate a greater link with the user that positively impacts in greater satisfaction and loyalty to the brand.