WestRock, a leading provider of differentiated paper and packaging solutions, was recognized at the Path to Purchase Design of the Times Awards with six awards for excellence in merchandising solutions, including two platinum awards, the most of any entrant.
The Coca-Cola 4x4 Iconic Permanent Endcap produced for The Coca-Cola Company received a platinum award for Best Shopper Experience. This award celebrates the program that most effectively enhances the shopper experience by providing entertainment, visual enhancements, navigational assistance or other physical improvements to the retail environment.
The Colgate® Target Optic White Advanced Endcap produced for Colgate Global Design & Colgate Palmolive received a platinum award for Best Shopping Solution. This award celebrates the program that most effectively delivers a tool that simplifies, quickens or otherwise improves the act of shopping.
“The WestRock Merchandising Displays team consistently delivers insights-led, shopper-centric solutions that provide true value for our customers,” said Rick Parris, senior vice president of Merchandising Displays, WestRock. “I am grateful to the Path to Purchase Institute for recognizing our work and proud of our team members for their continued excellence in designing and executing innovative merchandising solutions.”
A complete list of the awards is included below.
- Coca-Cola 4x4 Iconic Permanent Endcap for The Coca-Cola Company – Platinum, Best Shopper Experience
- Colgate® Target Optic White Advanced Endcap for Colgate Global Design & Colgate Palmolive – Platinum, Best Shopping Solution
- Coca-Cola Gingerbread Brand Wall for Swire Coca-Cola – Finalist, Best Collaborative Program (Retailer-Manufacturer)
- GLEEM Pallet Display for Procter & Gamble – Finalist, Best Brand Building Program
- Native Bathtub Endcap for Native Cos – Finalist, Best Merchandising Solution
- Walmart Monster Jam Launch Dump Bin for Spin Master Ltd – Finalist, Best Sales Driving Solution (Entered By Saatchi & Saatchi X; Produced by WestRock)
WestRock, a leading provider of merchandising displays in North America, offers differentiated in-store solutions that optimize the effectiveness and efficiency of top retailers and brand marketers’ promotional supply chains.
The Design of the Times competition recognizes the role of in-store displays and digital activations on successful shopper marketing initiatives. The competition is sponsored by the Path to Purchase Institute, a global member community that champions shopper-centric thinking and practice that help define the ongoing evolution of consumer marketing and the overall shopping experience.
WestRock honored for packaging design excellence by Paperboard Packaging Council
WestRock has been recognized for packaging design excellence at the 76th annual North American Paperboard Packaging Competition. The company won 13 awards - the most of any entrant - including the Sustainability Award of the Year.
WestRock expands capabilities for the beauty & personal care, nutraceutical and media industries
WestRock Company is expanding its capabilities to support the beauty & personal care, nutraceutical and media industries with the acquisition of UBS Printing Group, Inc. (UBS). The acquisition further extends the company’s geographical footprint on the U.S. West Coast and will become a part of WestRock’s Multi Packaging Solutions business.
WestRock recognized for advancing the recyclability of foodservice packaging
The Sustainable Packaging Coalition has honored WestRock Company, a leading provider of differentiated paper and packaging solutions, with its Innovator Award for the company’s work in improving the recyclability of foodservice packaging. The SPC is a membership-based collaborative that believes in the power of industry to make packaging more sustainable.
WestRock Company, a leading provider of differentiated paper and packaging solutions, has expanded its portfolio of automated packaging system offerings with the acquisition of Linkx Packaging Systems. Linkx specializes in automated packaging machinery ranging from single-order dispatch systems to fully integrated automation.
WestRock completes acquisition of KapStone
WestRock Company, a leading provider of differentiated paper and packaging solutions, has announced that it has completed the acquisition of KapStone Paper and Packaging Corporation. The acquisition also strengthens WestRock’s presence on the West Coast of the United States and broadens WestRock’s portfolio of differentiated paper and packaging solutions with the addition of attractive paper grades and distribution capabilities.
WestRock named to Fortune’s world’s most admired company list
WestRock Company announced today that it has once again been named to Fortune Magazine’s annual list of the “World’s Most Admired Companies". The survey measures nine attributes considered critical to a company’s global success, including quality of management, social responsibility, people management and global competitiveness, among others.
Definitive agreement reached for WestRock to acquire Multi Packaging Solutions for $18.00 per share
WestRock Company and Multi Packaging Solutions International Limited announced today that a definitive agreement has been reached for WestRock to acquire all of the outstanding shares of MPS for $18.00 per share in cash and the assumption of an estimated $873 million in net debt, for a total enterprise value of $2.28 billion.
WestRock and Grupo Gondi complete joint venture
It has been announced that WestRock and Grupo Gondi have completed the formation of a joint venture combining their paper and packaging operations in Mexico. The combination was recently approved by Mexico’s Antitrust Authority, the Comisión Federal de Competencia Económica (COFECE), and the companies will begin operating in Mexico as a single entity immediately.
WestRock’s Creative Studio for Fragrance and Pearl Deco Collection showcase a sampling of what is possible, pairing all the right aesthetic elements in an easy, efficient way to unlock unlimited creativity. Visit the WestRock booth at Booth RD09 to explore how you can create a customized experience for the different personalities of your brands.
MeadWestvaco Corporation, a global leader in packaging and packaging solutions, has this week announced the launch of SmartFare™, a new package for chilled ready meals. SmartFare transforms the flimsy CRM tray into a premium, brandable experience, offering new product development professionals a way to drive trial, brand loyalty and repeat purchase.
- Jo Webb
- Company News
- Created 10 Nov 2020
- Modified 11 Nov 2020
- Hits 205