Rexam opens state-of-the-art graphic and design studio

Rexam, a leading global can maker, has opened a new state-of-the-art graphic and design studio, providing a unique offering for customers with on the spot design expertise, platemaking and proofing.

The studio, situated at the heart of Rexam's European central office in Luton (UK), will act as a one-stop-shop to showcase Rexam's graphic and design capabilities for customers. Complete with a suite for marketing teams to brainstorm designs, the studio has been developed with the customer front of mind.

Speaking about the new studio, Paul Winright, European Graphics and Design Manager said:

"We recognise that visualising flat designs as three dimensional metal cans can be difficult. Now our customers can brainstorm a design and by the end of the day, see the artwork on a can there and then. Being able to work so closely with our customers through every step of the design process is an invaluable relationship building exercise."

The brand new platemaking and proofing equipment in the graphic and design studio accommodates printing on all Rexam's European can sizes including the FUSION™ aluminium bottle (with the exception of one litre cans).