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    Discover Element's New Product Development Process at MakeUp in LA - Booth J37

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    • Element Group USA
    Discover Elements New Product Development Process at MakeUp in LA - Booth J37

    • North America

    • USA

    • US - The West

    • Beauty, Personal Care

    • Cosmetics

    • Contract Manufacturing

    • Shows, Associations, Media

    • Packaging Trade Shows, Events

    • MakeUp in

    North America, USA, US - The West, Beauty, Personal Care, Cosmetics, Contract Manufacturing, Shows, Associations, Media, Packaging Trade Shows, Events, MakeUp in

    At Element Beauty Group, we are keeping up with global beauty trends to support beauty professionals in releasing the most relevant products on the market.

    We know beauty is a neighbor to fashion, and staying on trend is key. But what does it actually take to develop a product or a line that performs? Luck? Not so much. At Element Beauty Group, we believe it is about the right mix of trends, influence, and magic with products that upgrade the consumer experience, while answering a key need. Beauty is all about well-being, enjoyment, and self-care.

    Daring to be different while blending in will make a HERO product. As the The Business of Fashion puts it "But for any product to become beloved, it has to deliver on its promises and transform how customers look and feel about themselves at the same time."

    Care to learn more about our new product development process? Join us MakeUp in Los Angeles, tomorrow 12th February and Thursday 13th and meet the team.

    • Company News
    • English
    • Modified 12 Feb 2025
    • Hits 204