Building beauty for a better future is the goal for MOB Beauty co-founded by Victor Casale, CEO and former chief chemist at MAC; Alisha Gallagher, chief brand officer, formerly of Cover FX; and Beatrice Seguin, chief innovation officer, formerly of CSR Beauty Solutions and Steve Blanchet, co-founder, formerly of CSR Beauty Solutions
MOB Beauty is working together with Element Packaging to create the brand's Earth-First Packaging System. It provides customized palettes, which Element's Executive Creative Director, David Pina, notes:
"allows the customer to make purposeful choices and buy only the products and shades they will use."
MOB's reusable, interchangeable design is made from PET resin with at least 50% post-consumer recycled content. The brand says it is on a mission to hit 100% PCR for all of its packaging.
Element Packaging took the process a step further, introducing Element CarbonX, a material science innovation replacing Carbon Black. This is a new black infrared-visible pigment allowing the optical scanners used in sorting plastics during recycling to be recognized by the NIR (Near Infrared) detectors installed in waste sorting plants.
Element CarbonX helps in contributing to our circular economy and brings sustainability in design options utilizing black componentry.
Element Packaging is proud to be a new member of the Sustainable Packaging Coalition
Element Packaging was eager to join The Sustainable Packaging Coalition (SPC) to better serve the packaging community and the world we all share. The SPC is a membership-based collaborative that believes in the power of industry to make packaging more sustainable.
Element Packaging's MicroClean introduces naturally antibacterial materials
It’s increasingly important for consumers that their products stay clean during use. Element Packaging is introducing MicroClean, a new technology in plastic additives that is naturally antibacterial. Your product lines will look the same, while staying clean, safe, and free from harmful bacteria.
Element’s Advancements in Sustainability on Display in 3D Webpackaging LIVE Event- check it out!
Element Packaging’s new 3D booth on Webpackaging LIVE is available to visit now! Webpackaging LIVE is the world's first "always open" interactive 3D exhibition for the packaging world. Element's multimedia 3D booth highlights their unique offerings, latest turnkey solutions, strides in material science technology, and their sustainable solutions for the packaging world.
Rethinking the Pump: Element Introduces Mono-material Dispenser
Element Packaging is kicking off their range of mono-material pumps with this classic and versatile dispenser. Element’s first mono-material pump is made of only one type of plastic- durable PP! With no metal, this pump can be sorted and recycled along with the rest of the PP plastic products.
Element Packaging Helps Create PACT, Which Aims to Unify the Beauty Industry and Tackle Waste
Element Packaging is the first packaging company in the industry to join forces with retailers to create Pact, a non-profit initiative. Pact is a membership organization, that is focusing on how to recycle packaging components that are typically hard to recycle
Element Packaging Collaborates with Milk Makeup for a Packaging Upgrade
Milk Makeup teamed up with Element Packaging when they wanted to upgrade the packaging for their popular Sunshine Skin Tint, a liquid tinted sunscreen. Element Packaging designed a new and improved airless cosmetic stick to make applying their beauty products simple.
Element's food grade silicone a sustainable and safer alternative to plastic
Committed to sustainable alternatives for beauty and skincare packaging to reduce the use of plastic, Element Packaging introduces food grade silicone. This naturally occurring substance is infinitely reusable and provides an eco-friendly solution to plastic packaging in order to protect the planet and not lose on style.
Reuse, renew, and reduce with Element's aluminum packaging
With the aim of eliminating single-use plastics, Element is dedicated to using alternative materials to create sustainable packaging. Aluminum is an ideal material because it can be endlessly recycled and still maintain its quality and durability.
Element promotes sustainable post consumer plastics over single use
Focusing on quick-to-market, sustainable solutions with exceptional quality for beauty and skincare, Element Packaging provides sustainable alternatives to single-use plastics, like post consumer plastics and resins. These unconventional materials benefit the planet, brands, and consumers alike.
- Bianka Cramblit
- Brand Launch
- Created 23 Mar 2021
- Modified 23 Mar 2021
- Hits 765